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# Camera-Embedded Cars
BMW is Integrating GoPro Action Cameras Into its Cars

By Rahul Kalvapalle | Published 2014-06-19 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/gopro-action-camera
References: [gizmag](http://www.gizmag.com/bmw-gopro-app/32527/) & [press.bmwgroup](https://www.press.bmwgroup.com/usa/pressDetail.html?title=bmw-group-technology-office-and-gopro-create-first-automotive-sports-camera-integration&outputChannelId=9&id=T0183824EN_US&left_menu_item=node__4100)

[BMW](https://www.trendhunter.com/trends/bmw-x-airconsole) is making it possible for driving enthusiasts to record and share their drives by embedded [GoPro](https://www.trendhunter.com/trends/gopro-gokart) action cameras into its already-considerable infotainment system. The GoPro [iPhone](https://www.trendhunter.com/trends/icam-pro-concept) app will be used to connect the GoPro's hardware to the car's color display and iDrive controller. Drivers can mount the GoPro anywhere on the inside or exterior of their car and control it from the comfort of their driver's seat.

Drivers can turn the GoPro action camera on and off, start and stop recording, switch between video and photo modes and choose from a variety of camera modes. These include night-time driving, sport driving, winding road time lapse, straight road time lapse and more.

The car's display shows the camera's battery life, storage space and the status of its WiFi connection.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 44% | Activity: 55% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Action Camera Integration:** Integrating action cameras into car infotainment systems allows for immersive and shareable driving experiences.
- **Remote Control Capabilities:** Enabling drivers to control action cameras from their car's display provides convenience and ease of use.
- **Specialized Camera Modes:** Offering various camera modes tailored to specific driving scenarios enhances the capture and documentation of drives.

### Sectors Adopting This

- **Automotive:** The automotive industry can explore partnerships and collaborations with action camera manufacturers to enhance driver experiences.
- **Consumer Electronics:** The consumer electronics industry can develop innovative action cameras specifically designed for integration with car infotainment systems.
- **Social Media:** The social media industry can create platforms and features that cater to the growing trend of sharing immersive driving experiences captured with integrated action cameras.

## Related on Trend Hunter

- [Branded Action Camera Go-Karts](https://www.trendhunter.com/trends/gopro-gokart.md)
- [Connected In-Car Gaming Apps](https://www.trendhunter.com/trends/bmw-x-airconsole.md)
- [Compact Sports-Ready Cameras](https://www.trendhunter.com/trends/hero-action-camera.md)
- [Rideshare Safety Cameras](https://www.trendhunter.com/trends/ridecare.md)
- [In-Vehicle Entertainment Deals](https://www.trendhunter.com/trends/bmw-3.md)
- [Adventurer Camera Controllers](https://www.trendhunter.com/trends/wireless-gopro-controller.md)
- [Camera-Equipped Remote Control Cars](https://www.trendhunter.com/trends/snt-micro-fpv-car.md)
- [Cinematic Car Cabin Displays](https://www.trendhunter.com/trends/bmw-theatre-screen.md)
- [Emoting-Grille Car Concepts](https://www.trendhunter.com/trends/i-vision-dee.md)
