# Northpole Search Engine Calls No Need for Letters Anymore with Google 'Send a Call from Santa' By Summer Luu | Published 2010-12-17 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/google-send-a-call References: [independent](http://www.independent.co.uk/life-style/santa-uses-google-voice-to-call-your-kids-this-christmas-2159269.html) & [sendacallfromsanta](http://www.sendacallfromsanta.com/) Monster search engine [Google](https://www.trendhunter.com/trends/google-santa-tracker) is getting into the holiday spirit. It is turning [writing letters to Santa Claus](https://www.trendhunter.com/trends/operation-santa-program) into ancient history with the Google 'Send A Call From Santa' initiative. This year, you can reply to the kids' Christmas letters with a [personalized call from Santa](https://www.trendhunter.com/trends/santaai). The service lets you say a few personalized things and you can have 'Google Santa' make a call to any loved one around the world. The Google Send A Call From Santa project is a feel good marketing campaign for the holidays. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 7% | Activity: 3% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Personalized Call Technology:** Opportunity to develop and market personalized call technology for various occasions and events. - **Digital Gifting:** Potential to create digital gifting platforms that allow users to send personalized messages and calls to loved ones. - **Emotional Marketing Campaigns:** Space for companies to create emotional marketing campaigns that engage customers and create memorable experiences. ### Industries Being Reshaped - **Communication Technology:** Disruptive innovation opportunities in developing advanced communication technologies for personalized calls. - **Digital Gift Market:** Opportunity to disrupt the traditional gifting industry by creating digital platforms for personalized gifts and messages. - **Marketing and Advertising:** Potential for disruptive marketing strategies that evoke emotional connections and create impactful campaigns. ## Related on Trend Hunter - [AI-Generated Festive Greetings](https://www.trendhunter.com/trends/messages-from-santa.md) - [Personalized Holiday Audios](https://www.trendhunter.com/trends/santas-voice-message.md) - [Playful Holiday Tracking Platforms](https://www.trendhunter.com/trends/google-santa-tracker.md) - [AI-Generated Holiday Messages](https://www.trendhunter.com/trends/personalized-communication-from-santa.md) - [Interactive Gift Tags](https://www.trendhunter.com/trends/interactive-gift-tag.md) - [Holiday-Specific Conversational AI Agents](https://www.trendhunter.com/trends/ai-santa.md) - [AI-Powered Santa Toys](https://www.trendhunter.com/trends/heysanta.md) - [Voice Assistant Christmas Experiences](https://www.trendhunter.com/trends/hey-santa-feature.md) - [Virtual Brand-Backed Christmas Campaigns](https://www.trendhunter.com/trends/virtual-santa-visits.md)