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# Value-Focused Smartphone Models
The Google Pixel 7a is Feature-Rich and Well-Priced

By Michael Hemsworth | Published 2023-05-12 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/google-pixel-7a
References: [yankodesign](https://www.yankodesign.com/2023/05/11/google-pixel-7a-lands-with-90hz-adaptive-refresh-rate-wireless-charging-and-potent-camera-module/?utm_source=rss&utm_medium=rss&utm_campaign=google-pixel-7a-lands-with-90hz-adaptive-refresh-rate-wireless-charging-and-potent-camera-module) & [blog.google](https://blog.google/products/pixel/pixel-7a-io-2023/)

![Value-Focused Smartphone Models](https://cdn.trendhunterstatic.com/thumbs/505/google-pixel-7a.jpeg)

The [Google](https://www.trendhunter.com/trends/google-pixel-8a) Pixel 7a smartphone has been added to the brand's mobile device lineup as the perfect option for consumers seeking out a piece of hardware that's packed with features but low in price.

The smartphone puts a 1080p OLED display in the spotlight that has a 90Hz refresh rate, while also featuring Real Tone processing and Photo Unblur features for photography. Powered by the Google [Tensor G2](https://www.trendhunter.com/trends/google-pixel-7-pro), the smartphone comes in [several stylish color options](https://www.trendhunter.com/trends/motorola-g56) to choose from and has an IP67 rating for water resistance and dust to ensure it can withstand daily use.

The Google Pixel 7a smartphone is priced at $499 and comes with 8GB of RAM alongside 128GB of internal storage space.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 47% | Activity: 13% | Freshness: 16%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Affordable Feature-rich Smartphones:** There is an opportunity for smartphone companies to create budget-friendly devices with high-end features, appealing to price-sensitive consumers.
- **Improved Display Technology:** Innovations in display technology, such as higher refresh rates and Real Tone processing, can enhance the user experience and differentiate smartphone models.
- **Water-resistant Smartphones:** Smartphone companies can create devices with higher water-resistance ratings than before, opening up new possibilities for usage in more rugged environments.

### Industries Being Reshaped

- **Smartphone Manufacturers:** Smartphone manufacturers can explore creating more affordable devices with a focus on high-end features, improving display technology, and higher water-resistance ratings.
- **Photography Technology:** Innovations in photography technology, such as Photo Unblur features, can be attractive to smartphone manufacturers looking to differentiate their devices.
- **Outdoor and Rugged Technology:** The market for durable and rugged technology can be expanded with the development of smartphones with higher water-resistance ratings, creating opportunities for innovative devices.

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