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# Readability Search Engine Updates
The Google News Tab is Being Redesinged

By Daniel Johnson | Published 2019-07-22 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/google-news-tab
References: [techcrunch](https://techcrunch.com/2019/07/12/the-google-news-tab-in-search-is-being-redesigned-for-readability/) & [about.google](https://about.google/intl/en/)

The [Google](https://www.trendhunter.com/trends/search-engine-1) News tab is undergoing a few changes, which were highlighted by Google. The redesign will come to a desktop news tap and will focus on readability and user presentation. The changes will show articles in a box style presentation, other changes will better draw attention to the publisher. The changes offer a cleaner look to the Google News tab.

Previously articles were shown in different links, with [publisher information](https://www.trendhunter.com/trends/headline-cleaner) in green. Now text boxes present the user with a more streamlined flow of information. Users can see a preview to the article, where they previously had to open links to access more information.

Google has indicated that these changes will be released globally over the span of a few months.

Image Credit: Google

## Trend Insights (Trend Hunter)

- Score: 0.3/10
- Popularity: 1% | Activity: 1% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia)

## Key Themes

### What's Driving This Trend

- **Redesigned Google News Tab:** Brings opportunities to improve readability and user presentation
- **Box Style Presentation:** Offers opportunities for publishers to attract more attention and improve user experience
- **Streamlined Content Flow:** Enables disruptive innovation in search engines with a focus on easy access to information and better user experience

### Who This Affects Most

- **Search Engines:** Can adopt the redesign to improve their platform's readability and user interface for better engagement
- **Digital Publishing:** Can take advantage of the redesigned Google News Tab to better showcase their content and reach a wider audience
- **Online Media:** Can make use of the box style presentation and streamlined content flow to increase user engagement and improve readability of their content

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