# Search Engine Social Apps The New Google+ iPhone App is a Beautiful Thing By Jennifer Gosnell | Published 2012-05-16 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/google-iphone-app References: [wired](http://www.wired.com/gadgetlab/2012/05/google-plus-ios-app-update/) & [pcmag](http://www.pcmag.com/article2/0,2817,2404207,00.asp) With a beautiful new photo display, entirely revamped navigation experience and an intuitive home screen, the new [Google](https://www.trendhunter.com/trends/google-photos-2)+ iPhone app will rock your socks off. The image-based new app offers a mobile experience on the social network. Continuing to increase both the access to and the importance of Google +1-ing posts, the mobile app is the latest in this effort. Moving the +1 straight to the top of posts, the re-vamp of this mobile app looks to overtake other social media apps like [Facebook](https://www.trendhunter.com/trends/noplace-app) and [Twitter](https://www.trendhunter.com/trends/bluesky-app) and give users a friendlier and simpler experience. Enjoyment, fun and being both visually stunning and easy to use, the Google+ iPhone App incorporaties nearly all the features you love about Google+. The Android version is coming out in the next few weeks and Google mentions there will be some “extra surprises” in store for that release. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 24% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What Makes This Trend Stand Out - **Enhanced Social Network Apps:** The new Google+ iPhone app showcases the trend of enhancing social networking apps with beautiful visuals and intuitive navigation. - **Mobile-friendly Social Networking:** The image-based design of the Google+ iPhone app reflects the trend of creating mobile-friendly social networking experiences. - **Competition with Facebook and Twitter:** The revamped Google+ iPhone app aims to compete with Facebook and Twitter by offering a friendlier and simpler user experience. ### Sectors Adopting This - **Social Media:** The enhanced features and visual appeal of the Google+ iPhone app present opportunities for disruptive innovation in the social media industry. - **Mobile Technology:** The focus on mobile-friendly design in the Google+ iPhone app opens up opportunities for disruptive innovation in the mobile technology industry. - **User Experience Design:** The emphasis on user-friendliness and intuitive navigation in the Google+ iPhone app points towards disruptive innovation opportunities in the user experience design industry. ## Related on Trend Hunter - [Video-Editing App Updates](https://www.trendhunter.com/trends/google-photos-2.md) - [AI-Enabled Photo App Updates](https://www.trendhunter.com/trends/google-photos-1.md) - [Search-Enhancing Drawing Tools](https://www.trendhunter.com/trends/google-8.md) - [iOS-Influenced Travel Apps](https://www.trendhunter.com/trends/uber-2.md) - [Efficient Photo-Enhancing Mobile Applications](https://www.trendhunter.com/trends/immersity-app.md) - [Customizable Content Effects](https://www.trendhunter.com/trends/google-5.md) - [Social Review Platform Apps](https://www.trendhunter.com/trends/the-ping-app.md) - [AI-Powered Search Engine Features](https://www.trendhunter.com/trends/circle-to-search.md) - [AI Social Media Enhancement](https://www.trendhunter.com/trends/attract-ai.md)