# Satisfying Keto-Friendly Granolas GoodTo Go Grain-Free Granola Comes in Two Tasty Flavors By Michael Hemsworth | Published 2021-06-16 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/goodto-go-granola References: [drugstorenews](https://drugstorenews.com/good-go-rolls-out-grain-free-granola-offering) & [Good2GoSnacks](http://Good2GoSnacks.com) The GoodTo Go Grain-Free Granola is the latest offering from the Chicago-based brand that's focused on providing consumers with a tasty option to enjoy in the morning hours, as a snack and beyond. The granolas come in two flavor options including Vanilla Coconut and Chocolate, which are both packed with a range of premium ingredients like pumpkins seeds, cashews, organic nuts and more. The cereal features [seven-grams of protein per serving](https://www.trendhunter.com/trends/premier-protein-2) and maintains a vegan-friendly recipe that is Paleo-certified by the Paleo Foundation and [Keto](https://www.trendhunter.com/trends/cereal-in-a-bag)-certified. CEO of Riverside Natural Foods Nima Fotovat spoke on the new GoodTo Go Grain-Free Granola saying, "We’re excited to launch into the market our highly requested Grain-Free Granola. Granola is often considered a healthy breakfast option, but many people don’t often realize the high sugar content found in many varieties on the shelf. Not only is Good To Go Grain-Free Granola packed full of good fats with no added sugar, but it is also gluten-free and paleo-friendly. It’s a delicious mix of organic nuts and super seeds, a flavor that will satisfy even the pickiest of eaters. While it has a shelf life of 10 months, we promise you it won’t last 10 minutes!” ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 50% | Activity: 91% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Grain-free Granola:** The trend towards grain-free granola is growing as consumers look for healthier breakfast options with fewer carbs and more good fats. - **Paleo and Keto Certification:** Certification by Paleo and Keto foundations is becoming increasingly important for health-conscious consumers who want to ensure that the products they buy meet their dietary requirements. - **Vegan-friendly Products:** With more and more people adopting plant-based lifestyles, the market for vegan-friendly breakfast options like GoodTo Go Grain-Free Granola is expanding rapidly. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry should explore innovative ways to incorporate healthy ingredients like pumpkin seeds, cashews, and organic nuts into their products, and cater to new diet trends by obtaining keto and paleo certifications. - **Health and Wellness:** The health and wellness industry could tap into the increasing popularity of veganism and the trend towards reducing sugar and carb intake, by developing more products like GoodTo Go Grain-Free Granola that are gluten-free, paleo, and keto-certified. - **Retail:** Retailers should consider stocking more vegan-friendly and gluten-free snack options in response to the growing demand from health-conscious consumers for products like GoodTo Go Grain-Free Granola. ## Related on Trend Hunter - [Snacking-Friendly Granolas](https://www.trendhunter.com/trends/go-raw-snacking-granola.md) - [Flavorful Low-Carb Granolas](https://www.trendhunter.com/trends/lowcarb-granola.md) - [Indulgent Free-From Granolas](https://www.trendhunter.com/trends/just-live-a-little-granola.md) - [Flavorful Grain-Free Granolas](https://www.trendhunter.com/trends/grainfree-granolas.md) - [Free-From Protein-Packed Granolas](https://www.trendhunter.com/trends/magic-spoon-protein-granola.md) - [Dessert-Like Protein Granolas](https://www.trendhunter.com/trends/fuel10k-granola.md) - [Delectable Nutrient-Rich Granolas](https://www.trendhunter.com/trends/super-granolas.md) - [Protein-Rich Granola Lines](https://www.trendhunter.com/trends/rxbar-granola.md) - [Protein-Enriched Granolas](https://www.trendhunter.com/trends/proteinpacked-granola.md)