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# Gratis Sandwiches for Goodwill
On April 8, Denny's Will Give Out Freebie Breakfasts Once More

By Vincent Salera | Published 2009-04-03 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/good-will-sandwiches-dennys-gives-out-freebie-breakfasts
References: [adage](http://adage.com/article?article_id=135720)

Denny’s restaurant has extended an offer to its regulars to bring in a friend who could use a free meal. The casual dining chain offered [free sandwiches earlier this year](https://www.trendhunter.com/trends/einstein-bros-bagels-national-bagel-day), and the promotion's success was such that they're running it again on April 8.

Denny’s calls their [free sandwich promotion](https://www.trendhunter.com/trends/promotional-sandwich) a “[random act of kindness](https://www.trendhunter.com/trends/krispy-kreme-world-kindness-day),” and they hope it will spread across the country. The promotion is set for April 8 between 6 AM and 2 PM. I wonder if the promotion includes free meals for cheap friends?

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 12% | Activity: 26% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts)

## Key Themes

### What's Driving This Trend

- **Random Acts of Kindness:** Opportunities to incorporate random acts of kindness into promotional campaigns could help businesses connect with customers on a more personal and meaningful level.
- **Friend Referral Programs:** Implementing friend referral programs can incentivize customers to bring in new business, increasing customer loyalty and engagement.
- **Limited-time Promotions:** Offering limited-time promotions can create a sense of urgency and drive customer traffic, leading to increased sales and brand awareness.

### Who This Affects Most

- **Restaurant Industry:** Restaurants can explore the potential of offering free meals or limited-time promotions to attract new customers, increase brand loyalty, and generate buzz.
- **Hospitality Industry:** Hotels and resorts can incorporate random acts of kindness or friend referral programs to enhance the guest experience and encourage repeat bookings.
- **Retail Industry:** Retailers can adopt limited-time promotions and friend referral programs to boost foot traffic, drive sales, and cultivate a sense of community among their customers.

## Related on Trend Hunter

- [Complimentary Sandwich QSR Promotions](https://www.trendhunter.com/trends/arbys-free-sandwich-month.md)
- [Hearty Summer Sandwich Lineups](https://www.trendhunter.com/trends/summer-of-sandwiches-menu.md)
- [All Day Diner Deals](https://www.trendhunter.com/trends/valuefocused-menu.md)
- [Unlimited Breakfast Meal Deals](https://www.trendhunter.com/trends/endless-breakfast-deal.md)
- [Celebratory Sandwich Promotions](https://www.trendhunter.com/trends/bennigans-promotion.md)
- [Complimentary Sandwich Promotions](https://www.trendhunter.com/trends/free-sourdough-melts.md)
- [Low-Cost Summertime Diner Meals](https://www.trendhunter.com/trends/slams-for-10.md)
- [Wearable Breakfast Subscriptions](https://www.trendhunter.com/trends/everyday-shirts.md)
- [Complimentary Burger QSR Campaigns](https://www.trendhunter.com/trends/free-burger-day.md)
