# Hemp-Infused Primers The Hello Good Stuff Face Primer Contains at Least 90% Natural Ingredients By Laura McQuarrie | Published 2021-01-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/good-stuff-face-primer References: [glamourmagazine](https://www.glamourmagazine.co.uk/gallery/glam-drop-products/142) & [essence.eu](https://essence.eu/th-th/te/hello-good-stuff) Essence's Hello Good Stuff Face Primer comes from the Hello Good Stuff range, which includes five other products that are made with at least 90% natural ingredients. This face primer (which boasts 98% natural ingredients) is infused with hemp seed oil and it shares the benefits of ingredients like aloe vera and hyaluronic acid to create a fresh base for makeup. The vegan-friendly face primer boasts a refreshing and moisturizing formula that's effective for nourishing the skinand creating a perfectly primed base for the application of color cosmetics. The silicone-free formula offers a clear, vegan-friendly way to support the skin without micro-plastic particles, parabens and other undesirable ingredients. The brand's Hello Good Stuff range also includes other clean essentials like tinted beauty creams, mascaras and multitasking face mists. Image Credit: Essence ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 14% | Activity: 17% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Natural Ingredients in Makeup:** Opportunity to create more makeup products that utilize natural ingredients to benefit the skin. - **Hemp-infused Products:** Opportunity to utilize hemp seed oil in the creation of skincare and makeup products for its moisturizing and nourishing properties. - **Vegan-friendly Makeup:** Opportunity to cater to vegan consumers by producing makeup products that are free of animal-derived ingredients. ### Sectors Adopting This - **Beauty and Skincare:** Developing new beauty and skincare products using natural and vegan-friendly ingredients such as hemp seed oil. - **Organic and Natural Products Industry:** Creating more products that use natural and organic ingredients in order to cater to consumers who prioritize eco-friendliness. - **Vegan Industry:** Developing vegan-friendly products like makeup and skincare that cater to consumers who prioritize ethical and environmental considerations. ## Related on Trend Hunter - [Illuminating Skincare Primers](https://www.trendhunter.com/trends/hydro-grip-glow-primer.md) - [Cooling Face Primers](https://www.trendhunter.com/trends/mint-melt-cooling-face-primer.md) - [Kefir-Powered Skin Barrier-Enhancing Primers](https://www.trendhunter.com/trends/skin-glow-primer.md) - [Hydrating Cooling Primer Sticks](https://www.trendhunter.com/trends/cooling-primer-stick.md) - [Bronzing Priming Serums](https://www.trendhunter.com/trends/bronzing-priming-serum.md) - [Active Ingredient Makeup Primers](https://www.trendhunter.com/trends/conceal-perfect-blur-out-smoothing-primer.md) - [Protective Hydrating Primers](https://www.trendhunter.com/trends/dewscreen-hydrating-primer-spf-50.md) - [Tubed Brightening Primers](https://www.trendhunter.com/trends/brightening-face-primer.md) - [Skin-Protecting Makeup Primers](https://www.trendhunter.com/trends/ulta.md)