# Goofy Advice Snack Ads The 'Good Combos' Campaign Offers Sound Suggestions By Katherinev123 | Published 2012-07-24 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/good-combos-campaign References: [adweek](http://www.adweek.com/adfreak/good-combos-are-better-bad-combos-says-combos-142099) & [combos](http://combos.com/) The snack brand Combos (owned by [Mars, Inc.](https://www.trendhunter.com/trends/mars-impact-fund)) has just launched its 'Good Combos' campaign to help customers understand the difference between a good combo and a bad one. The quirky 'Good Combos' campaign, created by DDB Chicago, comprises a [series of commercials and print ads](https://www.trendhunter.com/trends/trigger-the-taste) that showcase funny examples of subjects combining things in a bad way. The bad combinations include wearing a zebra shirt while being a zookeeper, wearing clogs when you're trying to burglarize someone's home and sitting in front of a raging bull when you have bright red hair. These bad combos are then followed by the image of a Combos [snack bar](https://www.trendhunter.com/trends/speakie-snackie-campaign), which provides a "good" combination -- for example, pretzels and pizza or pretzels and cheese. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 26% | Activity: 47% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Commercials](https://www.trendhunter.com/commercials) ## Key Themes ### What's Driving This Trend - **Humorous Ad Campaigns:** Brands can use humor to promote their products and engage with customers. - **Education Through Advertising:** Brands can educate customers about their products through creative advertising campaigns. - **Highlighting Unique Features:** Brands can highlight the unique features of their products through humorous campaigns that differentiate them from competitors. ### Who This Affects Most - **Snack Food Industry:** Snack food companies can create humorous ad campaigns to educate customers about their products and differentiate themselves from competitors. - **Advertising Industry:** Advertising agencies can create humorous campaigns for brands to increase customer engagement and brand awareness. - **Marketing Industry:** Marketing professionals can use humor to create unique campaigns that differentiate their brand from competitors and attract new customers. ## Related on Trend Hunter - [Snacking Mishap Campaigns](https://www.trendhunter.com/trends/the-other-hand.md) - [Cheerful Healthy Snack Campaigns](https://www.trendhunter.com/trends/garden-veggie-snacks.md) - [Candid Celebration Campaigns](https://www.trendhunter.com/trends/theres-an-edible-for-that.md) - [Social-First Snack Comedies](https://www.trendhunter.com/trends/pretzelized.md) - [Cheese-Stuffed Pretzels](https://www.trendhunter.com/trends/combos-pizzeria-baked-pretzel.md) - [Pistachio Marketing Initiatives](https://www.trendhunter.com/trends/wonderful-pistachios1.md) - [Halloween-Inspired Pretzel Campaigns](https://www.trendhunter.com/trends/pretzelface-campaign.md) - [Safe Social Interaction Campaigns](https://www.trendhunter.com/trends/chew-it-before-you-do-it.md) - [Bizarre Soda Campaigns](https://www.trendhunter.com/trends/try-more-weird.md)