<!-- canonical: https://www.trendhunter.com/trends/good-and-go -->
<!-- robots: noindex -->

# Protein-Packed Snack Sets
Horizon Organic's Good & Go! Snacks Boast Five or More Grams of Protein

By Laura McQuarrie | Published 2017-08-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/good-and-go
References: [foodbusinessnews.net](http://www.foodbusinessnews.net/Resources/Slideshow/2017/08/New-on-the-shelves-080417/Horizon-Organic.aspx?TipID=5) & [horizon](https://www.horizon.com/products/cheese-snacks/good-go-colby-apple-crisps)

DanoneWave’s new snack line, Horizon Organic Good & Go! Snacks, provide an assortment of organic protein-rich snacks in a convenient on-the-go format. Varieties include Cheddar & Pretzels, Colby & Apple Crisps and Cheddar, Raisins, Cashews & Sweetened Cranberries, with the latter offering seven grams of protein per pack.

Although it is common to find cheese as a main component of [grab-and-go, kid-friendly snack packs](https://www.trendhunter.com/trends/cadootz), these ones emphasize the inclusion of [nourishing fruits, nuts and berries](https://www.trendhunter.com/trends/the-protein-ball-co-multipack) to offer a well-rounded treat.

As well as seeking out a variety of prepackaged and ready-made meals that are rich with protein, many health-conscious consumers are looking to round out their diets with snacks that offer protein from a diverse range of sources, including dairy, nuts and other plant-based sources.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 58% | Activity: 35% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Protein-rich Snack Packs:** The new snack line emphasizes the inclusion of nourishing fruits, nuts and berries to offer a well-rounded treat, which cater to health-conscious consumers who are looking for protein from a diverse range of sources.
- **Organic On-the-go Snacks:** The new line of snacks is organic and comes in a convenient on-the-go format, providing a disruptive innovation opportunity for organic snacks industry.
- **Cheese-based Healthy Snacks:** These snack packs aren't your traditional cheese-based snacks and offer a disruptive innovation opportunity for cheese-based healthy snacks industry.

### Where This Applies

- **Convenient Healthy Snacks:** Horizon Organic's new snack line in an on-the-go format offers an opportunity to disrupt the convenient healthy snacks industry.
- **Plant-based Protein Snacks:** The demand for protein from plant-based sources is on the rise, providing an opportunity to disrupt the plant-based protein snacks industry.
- **Kid-friendly Snacks:** Horizon Organic's new snack line provides kid-friendly snack options that are nutrient-rich, offering a disruptive innovation opportunity for the kid-friendly snacks industry.

## Related on Trend Hunter

- [High-Protein Dairy Snacks](https://www.trendhunter.com/trends/danone-getpro.md)
- [Snackable Protein Cheeses](https://www.trendhunter.com/trends/babybel-protein.md)
- [Fridge-Free Protein Snack Packs](https://www.trendhunter.com/trends/whisps-protein-snackers.md)
- [Protein-Packed Cheese Bars](https://www.trendhunter.com/trends/protein-cheese-bar.md)
- [Plant-Fueled Snack Packs](https://www.trendhunter.com/trends/good-planet-foods-snack-pack.md)
- [Protein-Driven Cheese Snacks](https://www.trendhunter.com/trends/protein-cheese-sticks.md)
- [Better-for-You Chip Snack Packs](https://www.trendhunter.com/trends/grab-go-snack-packs.md)
- [Snackable Protein Pretzels](https://www.trendhunter.com/trends/kindling-snacks.md)
- [Protein-Packed Kids Yogurts](https://www.trendhunter.com/trends/yoplait-gogurt-protein.md)
