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# Inglorious Etchings
Gonduras Jitomirsky Puts Controversial Filmmakers On Canvas

By Brian G Randles | Published 2009-09-06 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/gonduras-jitomirsky
References: [coroflot](http://www.coroflot.com/public/individual_file.asp?individual_id=271507&portfolio_id=2716941&) & [gonduras](http://www.gonduras.com/)

Gonduras Jitomirsky has recreated the image of two of the most controversial and well-known directors in recent American cinema history. Gonduras Jitomirsky creates a [collage-like effect](https://www.trendhunter.com/trends/glass-portraits) to capture the essence of [maniacal movie maker](https://www.trendhunter.com/trends/one-on-one-collection) Quentin Tarantino and documentarian Michael Moore.

To some they are brilliant filmmakers, to others they are [inglorious b@$tards](https://www.trendhunter.com/trends/i-can-fix-him). No matter the opinion on the two, one would have to agree Jitomirsky's revamped versions leave the onlooker only wanting more.

**Implications** - A simple and effective way for businesses to garner the attention of a large group of potential consumers is by incorporating qualities or traits of controversy into their products. Such products will evoke excitement or sensational feelings; these qualities can be be useful in drawing in large numbers of consumers.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 51% | Activity: 60% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Controversial Filmmaker Collage:** Creating collage-like artworks of controversial filmmakers can be a disruptive innovation opportunity for art and entertainment industries by attracting attention and evoking strong emotions.
- **Revamped Versions:** Implementing a revamped version of a well-known product or service can be a disruptive innovation opportunity for businesses to captivate consumers and leave them wanting more.
- **Incorporating Controversy:** Incorporating qualities or traits of controversy into products can be a disruptive innovation opportunity for businesses to generate excitement and attract a large consumer base.

### Sectors Adopting This

- **Art:** The art industry can explore disruptive innovation opportunities by creating collage-like artworks of controversial figures to capture the attention of art enthusiasts and provoke discussions.
- **Entertainment:** In the entertainment industry, showcasing revamped versions of well-known movies, TV shows, or performances can be a disruptive innovation opportunity to engage audiences and spark interest.
- **Consumer Products:** Consumer product industries can embrace disruptive innovation by incorporating controversial elements into their products, generating excitement and attracting a large target market.

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