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# Golf Ball Underwear
Mio Destino Designs By Men For Women

By Cowbag | Published 2008-11-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/golf-ball-underwear-designs-by-men-for-women
References: [miodestino](http://www.miodestino.co.uk/boutique/product.php/744/mio-destino-golf-bra)

We have all gone "Ooh, ahh," and "How clever" at Mio Destino [Sudoku underwear](https://www.trendhunter.com/trends/tommy-johns-tournament-collection), but he continues to surprise us with a novel collection involving golf balls.

Destino says it is [underwear for women](https://www.trendhunter.com/trends/lawngerie-set) from men. This explains *a lot* as the golf balls must make these the most uncomfortable garments in the world!

I know, I know, I can't get the image involving Thailand and ping pong balls out of my head either:

**Implications** - Creating new and original ways of selling products that everyone uses is a fantastic way for companies to stand out from their competition. Since many commodities are widely available in a variety of forms, it is important that companies offer merchandise to consumers that is practical, yet is presented in a way that is previously unseen.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 48% | Activity: 72% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Underwear](https://www.trendhunter.com/underwear)

## Key Themes

### Why This Trend Is Growing

- **Novelty Undergarments:** Creating undergarments with unexpected designs can generate buzz and differentiate brands from competitors.
- **Men Designing for Women:** Men designing clothing traditionally marketed towards women can provide unique perspectives and fresh ideas in the fashion industry.
- **Unusual Materials in Clothing:** Incorporating unconventional materials, such as golf balls in undergarments, can add novelty and distinctiveness to clothing lines.

### Industries Being Reshaped

- **Fashion:** Innovative designs and unconventional materials in the fashion industry can generate excitement and differentiate brands from competitors.
- **Retail:** Offering unique and unexpected products can attract customers and increase sales in the retail industry.
- **Marketing:** Creating attention-grabbing products can be an effective marketing strategy to increase brand awareness and consumer engagement.

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