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# Laid-Back Denim Designs
Goldsign 2012 Lookbook is Full of Casually Chic Styles

By Katherinev123 | Published 2012-01-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/goldsign-2012-lookbook
References: [refinery29](http://www.refinery29.com/goldsign-spring-2012-denim-collection) & [goldsign.us](http://goldsign.us/main/)

Casually hip bottoms, like those featured in the Goldsign 2012 lookbook, are always welcome after a season of glittery party dresses and over-the-top frills. The premium denim label never fails to deliver when it comes to easy-to-wear, anytime-appropriate jeans and trousers.

Plus, if the Goldsign 2012 lookbook is any indication, the next season will see a marked decrease in uber-tight skinnies and a return to more roomy denim. The lookbook features a baggy dark jean, which looks chic and pulled-together with vibrant pumps and a color-blocked tank. The wide-leg flared pant is also back, but this time more refined in silhouette. A flared paisley print silk pant and muted lime green jeans continue the pajama daywear and colored denim trends, respectively, but on a more sophisticated note.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 69% | Activity: 75% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Casually Hip Bottoms:** There is an opportunity to innovate and disrupt the fashion industry with the development of more comfortable and stylish bottoms that can be worn anytime and anywhere.
- **Decrease in Skinny Jeans:** A potential disruptive innovation opportunity exists in the denim industry to create and market jeans with a more relaxed and roomy fit, moving away from the popular tight-fitting skinny jeans.
- **Refined Wide-leg Pants:** There is potential for disruption in the fashion industry by offering wide-leg pants with a more refined and sophisticated silhouette, catering to consumers looking for comfortable yet stylish options.

### Sectors Adopting This

- **Fashion Industry:** The fashion industry can explore disruptive innovations in comfortable and versatile bottom-wear, moving away from tight-fitting designs and introducing refined wide-leg pants.
- **Denim Industry:** The denim industry has an opportunity to innovate by creating jeans with a more relaxed fit, catering to consumers who are seeking comfort and style in their everyday wear.
- **Apparel Industry:** The apparel industry can tap into the trend of casually chic bottoms, offering comfortable yet fashionable options that can be worn in various settings.

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