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# Metallic-Accented Running Shoes
adidas' UltraBOOSTs Arrive in a Golden Colorway Entitled Goldment

By Amy Duong | Published 2019-10-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/goldmet
References: [hypebeast](https://hypebeast.com/2019/10/adidas-ultraboost-metallic-gold-release) & [atmos-tokyo](https://www.atmos-tokyo.com/items/eg8102)

[adidas](https://www.trendhunter.com/trends/ghost-sprint) introduces a new iteration of its iconic [UltraBOOST sneaker](https://www.trendhunter.com/trends/ultraboost-collection) in a metallic colorway entitled 'Goldmet.' The running shoes are ready for the colder seasons with the latest update. The mudguard is constructed in a black and gray hue to overlay and protect the toe box. This stretches out to the midfoot in order to offer additional protection.

The signature stripes on the sides are replaced with [metallic gold hardware](https://www.trendhunter.com/trends/pegasus-premium-sneaker) around the midfoot cage and the heel counter for a bold look and security. The gold palette is also showcased on the toe box that surrounds the gray mudguard and the brand's logo can be found on the tongue. Rounding out the model is the Continental treaded outsole.

Image Credit: atmos

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 81% | Activity: 59% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### Key Themes Behind This Trend

- **Metallic-accented Sneakers:** This trend presents an opportunity for footwear companies to incorporate metallic accents into their designs, creating a bold and eye-catching aesthetic.
- **Protective Mudguard Design:** The use of a mudguard to overlay and protect the toe box opens up possibilities for innovative footwear designs that prioritize durability and weather resistance.
- **Bold Metallic Hardware:** The incorporation of metallic gold hardware on sneakers offers a disruptive innovation opportunity to create unique and statement-making footwear styles.

### Where This Applies

- **Footwear:** The footwear industry can explore incorporating metallic accents into various shoe styles to cater to consumers' desires for fashionable and attention-grabbing footwear.
- **Sports and Athletics:** The sports and athletics industry can benefit from developing running shoes with a protective mudguard design, providing athletes and outdoor enthusiasts with footwear that is durable and built to withstand challenging environments.
- **Fashion and Apparel:** Fashion and apparel brands can leverage the trend of bold metallic hardware on sneakers to create innovative and edgy shoe designs that appeal to fashion-forward consumers.

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