# Olympic Gold-Inspired Snacks Kit Kat Offers a Special Golden Package of its Banana Caramel Flavor By Amy Duong | Published 2021-03-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/golden-package References: [packagingstrategies](https://www.packagingstrategies.com/articles/95636-take-home-the-gold-with-new-kit-kat-packaging-for-the-olympics) Kit [Kat](https://www.trendhunter.com/trends/caramelized-biscuit) launches a limited edition flavor in a golden package in honor of the [Olympic](https://www.trendhunter.com/trends/meisterstck-x-olympic-heritage) Gold hue. The souvenir package design celebrates one of the most iconic sites in Japan with a package design that is shapes like Mount Fuji. The flavor is a [Banana Caramel flavor](https://www.trendhunter.com/trends/fatso-drunkn-monkey) as the brand works together with Tokyo Banana to make it possible. This generates some excitement to the Summer Olympics after it was postponed last year due to the pandemic. On the box, it even has the snowy mountain top in a blue and white. The breakable snack also has a stamp of a banana on the candy wafer itself for a co-branding touch within the golden package. Image Credit: Kit Kat ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 45% | Activity: 60% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Limited Edition Olympic-inspired Packaging:** Brands can offer limited edition product packaging designs inspired by major events or cultural symbols to generate excitement among consumers. - **Co-branding Partnerships:** Collaborating with other brands to create unique products can help to reach new audiences and create buzz around limited edition flavors or products. - **Celebrity and Athlete Collaborations:** Partnering with celebrities and athletes can help brands to reach a wider audience and create unique product offerings that appeal to fans and consumers alike. ### Sectors Adopting This - **Food and Beverage:** In the food and beverage industry, limited edition flavor launches and unique product packaging designs can help to create buzz around new products and drive sales. - **Sports and Fitness:** Partnering with athletes and sports organizations to create unique product offerings can help brands to reach a wider audience of sports and fitness enthusiasts. - **Tourism and Souvenir:** Creating souvenir packaging designs that incorporate iconic landmarks or symbols can help businesses in the tourism industry to generate additional revenue and create memorable experiences for customers. ## Related on Trend Hunter - [Anniversary-Honoring Chocolate Products](https://www.trendhunter.com/trends/kitkat-bars.md) - [Celebratory Cartoon Candy Bars](https://www.trendhunter.com/trends/japanese-kitkat.md) - [Sweet Bean Shake Chocolates](https://www.trendhunter.com/trends/kitkat-original-zunda-shake-flavour.md) - [Donut-Inspired Chocolate Wafers](https://www.trendhunter.com/trends/kit-kat-chocolate-frosted-donut-flavored-bar.md) - [Caramelized Wafer Chocolates](https://www.trendhunter.com/trends/caramelized-biscuit.md) - [Collaboration Confectionery Candy Bars](https://www.trendhunter.com/trends/sugar-butter-tree-x-kitkat.md) - [Ice Cream-Inspired Candy Bars](https://www.trendhunter.com/trends/kitkat-chocolate-mint-ice-cream.md) - [Multi-Flavored Chocolate Bars](https://www.trendhunter.com/trends/kit-kat-duo.md) - [Churro-Inspired Candy Bars](https://www.trendhunter.com/trends/kit-kat-churro.md)