# Restaurant Anniversary Promotions The Red Lobster Golden Card Sweepstakes Offers Meals for a Year By Michael Hemsworth | Published 2018-01-26 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/golden-card-sweepstakes References: [chewboom](http://www.chewboom.com/2018/01/24/win-red-lobster-for-a-year-during-50th-anniversary-celebration/) & [redlobster](https://www.redlobster.com) The [Red Lobster](https://www.trendhunter.com/trends/lobsterfest-2026) Golden Card Sweepstakes has been announced by the restaurant chain as a way to celebrate its 50th anniversary and offer avid fans of the brand a way to win free meals for a year. The contest promotion works by encouraging fans to share their favorite memory of Red Lobster on [Facebook](https://www.trendhunter.com/trends/bob-evans-national-mac-and-cheese-day), Twitter or [Instagram](https://www.trendhunter.com/trends/auntie-annes-golden-brown-card) using the hashtag #RLGoldenSweepstakes through February 8. On February 9, the brand will announced 50 lucky winners who will receive a full year of meals from the company in the form of a $2,000 Red Lobster gift card. The Red Lobster Golden Card Sweepstakes identifies how brands are focusing more on social promotions to help draw new interest from consumers young and old. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 5% | Activity: 10% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **Social Promotions in Branding:** Brands are utilizing social media promotions to attract and engage consumers of all ages. ### Where This Applies - **Restaurant Chains:** Restaurant chains are incorporating social media promotions to boost customer engagement and brand loyalty. ## Related on Trend Hunter - [Seasonal Seafood Menus](https://www.trendhunter.com/trends/lobster-shrimp-celebration.md) - [Indulgent Seafood Events](https://www.trendhunter.com/trends/lobsterfest-2026.md) - [Seasonal Seafood Restaurant Menus](https://www.trendhunter.com/trends/lobster-shrimp-celebration-menu.md) - [Value-Focused Seafood Meals](https://www.trendhunter.com/trends/red-lobster-3-from-the-sea.md) - [All-Star Athlete Seafood Campaigns](https://www.trendhunter.com/trends/red-lobster-gloat.md) - [All-You-Can-Eat Lobster Events](https://www.trendhunter.com/trends/red-lobster-endless-lobster.md) - [American-Centric Cheesy Biscuit Campaigns](https://www.trendhunter.com/trends/cheddar-bay-2024-campaign.md) - [Crispy Fried Seafood Baskets](https://www.trendhunter.com/trends/crispy-lobster-shrimp-stack.md) - [Holiday-Ready Seafood Dining Experiences](https://www.trendhunter.com/trends/christmas-and-new-years.md)