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# Vibrantly Sporty Fashion Ads
The Goldbergh Spring 2014 Campaign Stars Romy De Vries

By Meghan Young | Published 2013-08-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/goldbergh-spring-2014
References: [fashiongonerogue](http://www.fashiongonerogue.com/romy-de-vries-gets-sporty-for-goldbergh-ss-2014-ads/) & [goldbergh](http://www.goldbergh.com/)

Vibrant and sporty, the Goldbergh Spring 2014 ad campaign rings in the new season on a high note. One of the things people look forward to when it comes to spring is breaking out the lighter, brighter wardrobe as well as the bike, golf clubs and whatever else is necessary for their outdoor recreation of choice. Pairing the playfully chic looks with an equally colorful and geometric backdrop, the Goldbergh Spring 2014 ad campaign will capture people's attention immediately.

The Goldbergh Spring 2014 was art directed by Theo Nijsse. The [luxury sportswear label](https://www.trendhunter.com/trends/ski-collection-1) cast model Romy de Vries as the face of their latest campaign. She was captured in a wardrobe full of [bold metallic, animal print](https://www.trendhunter.com/trends/marc-jacobs-charm-collection) and jersey materials.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 79% | Activity: 64% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Vibrant Sportswear:** Opportunity for brands to create vibrant and stylish sportswear that stands out in the market.
- **Outdoor Recreation Fashion:** Chance to design fashionable and functional clothing and accessories for outdoor activities.
- **Geometric Backdrops:** Innovation opportunity for using geometric patterns and backgrounds in fashion advertisements.

### Who This Affects Most

- **Fashion:** Fashion brands can explore vibrant sportswear and outdoor recreation fashion.
- **Advertising:** Advertising agencies can experiment with geometric backdrops for their campaigns.
- **Sports and Outdoor Equipment:** Companies can create and promote sports and outdoor equipment that complements the vibrant sportswear trend.

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