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# Gilded Brick Toys
This Gold LEGO Set Boasts Real 24 Karat Gold Plating

By Jana Pijak | Published 2015-03-26 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/gold-lego
References: [thinkgeek](http://www.thinkgeek.com/product/1b69/)

Think Geek's Executive Building Brick Set boasts faux gold LEGOs that are designed for adults. Those who grew up playing with [toy bricks](https://www.trendhunter.com/trends/game-boy-set) will fall in love with this surprisingly affordable set that boasts real, 24 karat gold plating.

Each of Think Geek's gold LEGO creations includes 8 pieces and is priced at a $24 rate. They are not only visually striking but are also compatible with LEGO's authentic bricks, letting builders get creative while mixing and matching hues.

Whether creating an architectural replica or purchasing a set as a collector's item, you won't be disappointed when investing in this fun brick toy. The item is a great novelty gift and will appeal to lovers of [luxury](https://www.trendhunter.com/trends/bottega-veneta-jenga).

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 37% | Activity: 13% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Brick Toys:** The popularity of luxury brick toys like the Gold LEGO Set opens up opportunities for high-end, premium versions of traditional toy sets.
- **Adult Building Bricks:** The rise of adult-oriented building brick sets, such as the Think Geek Executive Building Brick Set, presents a niche market for more sophisticated and challenging construction toys.
- **Accessory Customization:** The trend of customizing building brick accessories, like the gold-plated LEGO pieces, creates a demand for personalized and unique add-ons to enhance the building experience.

### Sectors Adopting This

- **Toy Manufacturing:** Toy manufacturers can capitalize on the trend of luxury and adult brick toys by creating premium and complex sets that cater to the desires of discerning customers.
- **Collectibles:** The collectibles industry can explore partnerships with toy brands to produce limited edition or exclusive brick sets, appealing to both toy collectors and enthusiasts of luxury items.
- **Accessory Customization Services:** Companies offering accessory customization services for building brick toys have an opportunity to tap into a growing market of individuals seeking unique and personalized add-ons to elevate their building experiences.

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