# Extravagant Gold Dog Jackets Doggy Armour Created the World's Most Expensive Dog Jacket By Kalin Ned | Published 2018-03-13 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/gold-dog-jacket References: [veryfirstto](http://www.veryfirstto.com/never-done-before/worlds-most-expensive-dog-jacket-24k-gold-with-swarovski-crystals-or-diamon/) The record-breaking 24k gold dog jacket by Doggy Armour is a luxuriously extravagant purchase for your canine companion. The luxe outerwear is [studded with either black Swarovski crystals](https://www.trendhunter.com/trends/kansas-city-chiefs) or black diamonds. The prices range from 750 to 1 million pounds. However, the gold dog jacket is not a mere financial indulgence. The high status-promising product is also created to back the making of highly innovated [anti-poaching canine armored jackets](https://www.trendhunter.com/trends/canine-unit). These outerwear pieces protect specially trained canines, accompanying anti-poaching teams, whose mission is to keep African animal life, including elephants, rhinos and tigers, safe. The gold dog jacket is a collaboration between VeryFirtstTo.com and Doggy Armour. In addition to being ethically conscious, the companies offer a bespoke dog tailoring service "to ensure a 'best in show' fit." ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 78% | Activity: 88% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### What Makes This Trend Stand Out - **Luxury Dog Accessories:** The increasing trend of extravagant gold dog jackets shows an opportunity for luxurious dog accessories businesses to expand their product lines. - **Ethical Consumerism:** The creation of anti-poaching dog jackets presents disruptive innovation opportunities for ethical businesses that prioritize animal welfare causes. - **Bespoke Dog Tailoring:** The availability of bespoke dog tailoring services can disrupt traditional dog clothing businesses by providing a unique selling proposition to pet owners. ### Sectors Adopting This - **Pet Accessories:** Pet accessory businesses can capitalize on the trend of luxury dog jackets and incorporate ethical production practices for pet owners who prioritize animal welfare causes. - **Animal Protection:** The creation of anti-poaching dog jackets presents disruptive innovation opportunities for businesses specializing in animal protection and conservation efforts. - **Tailoring Services:** Tailoring services that target the pet owner demographic can leverage the need for bespoke dog clothing to capture a unique niche marketplace. ## Related on Trend Hunter - [Dramatically Luxurious Leather Jackets](https://www.trendhunter.com/trends/crocodile-leather-jacket.md) - [Dog-ShapedLuxurious Monogram Bags](https://www.trendhunter.com/trends/pooch-bag.md) - [Stylish Sherpa Dog Jackets](https://www.trendhunter.com/trends/sherpa-dog-jacket.md) - [Luxury Monogram Doghouses](https://www.trendhunter.com/trends/louis-vuitton-kennel-trunk.md) - [Premium Canine Clothing](https://www.trendhunter.com/trends/the-dog-face.md) - [Featherlight Ultra-Rare Down Jackets](https://www.trendhunter.com/trends/eiderdown-puffer-jacket.md) - [Winterized Active Dog Jackets](https://www.trendhunter.com/trends/insulated-dog-jacket.md) - [Luxury Gut Health Jewelry](https://www.trendhunter.com/trends/pooch-pendant.md) - [Pet-Focused Luxury Collections](https://www.trendhunter.com/trends/gucci-pet-collection.md)