# Golden-Bodied Phones A Gold Apple iPhone 5S is Rumored to Be a Shiny New Offering from Apple By Laura McQuarrie | Published 2013-08-23 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/gold-apple-iphone References: [passion4luxury.blogspot](http://passion4luxury.blogspot.ca/2013/08/gold-iphone-by-apple.html) & [techcrunch](http://techcrunch.com/2013/08/22/alleged-gold-iphone-5s-pics-leak-out/) Recently, in addition to rumors of there being a [budget iPhone](https://www.trendhunter.com/trends/iphone-air-1) in the works, there have also been whisperings of something on the complete opposite side of the spectrum -- a gold [Apple](https://www.trendhunter.com/trends/apple-4) iPhone. There are several decadent [gold and diamond-encrusted iPhone cases](https://www.trendhunter.com/trends/huawei-mate-xt-ultimate-design-gold-dragon) on the market, but owning this gold Apple iPhone would definitely make people want to show off the body of this phone rather than cover it up with a case. It is reported that the new iPhone 5S will be offered in classic black, white and this new gold-backed option. This luxurious option is speculated to help the appeal of Apple products in Asian markets. More details will be released on Apple's iPhone event on September 10th, which will either confirm or deny these rumors. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 50% | Activity: 76% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Why This Trend Is Growing - **Luxury Smartphone Options:** The trend of offering high-end, luxurious options for smartphones creates opportunities for companies to create gold or diamond-encrusted designs that appeal to affluent consumers. - **Color Variations in Smartphone Designs:** The trend of offering smartphones in various colors, such as gold, black, and white, allows companies to cater to different consumer preferences and attract new buyers. - **Targeting Asian Markets:** The trend of appealing to Asian markets by offering gold-backed iPhones presents an opportunity for companies to tap into this lucrative consumer base. ### Industries Being Reshaped - **Luxury Goods:** Luxury goods companies can enter the smartphone market by creating high-end, gold or diamond-encrusted smartphone designs. - **Smartphone Manufacturing:** Smartphone manufacturers can capitalize on the trend of color variations in smartphone designs by offering a wider range of color options to cater to different consumer preferences. - **Consumer Electronics Retail:** Consumer electronics retailers can target Asian markets by promoting and selling gold-backed iPhones, appealing to the luxury preferences of these consumers. ## Related on Trend Hunter - [Rubber-Edged Phone Cases](https://www.trendhunter.com/trends/apple-4.md) - [Yellow-Tonal Phone Exteriors](https://www.trendhunter.com/trends/iphone-14-1.md) - [Luxury Bespoke Smartphones Designs](https://www.trendhunter.com/trends/iphone-2g.md) - [Forest-Inspired Smartphone Finishes](https://www.trendhunter.com/trends/green-iphone-finishes.md) - [Luxurious Smartphone Chocolates](https://www.trendhunter.com/trends/chocolate-iphone-15-pro-max.md) - [Color-Infused Glass Smartphones](https://www.trendhunter.com/trends/iphone-15.md) - [Gilded Valentine's Day Smartphones](https://www.trendhunter.com/trends/caviar-iphone-16-pro.md) - [Mixed-Reality Headset Smartphones](https://www.trendhunter.com/trends/caviar-vision-iphone-15-pro.md) - [High-End Rugged Smartphone Models](https://www.trendhunter.com/trends/iphone-ultra-concept.md)