# Coffee-Branded Grocery Delivery Expansions GoJava Introduces a Grocery Delivery Service By Grace Mahas | Published 2020-04-14 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/gojava References: [gojavagrocery](https://gojavagrocery.ca/) & [gojavagrocery](https://gojavagrocery.ca/) In the midst of the [COVID-19](https://www.trendhunter.com/trends/athome-covid19-pcr-kits) pandemic, GoJava — an office coffee and snack delivery services — has pivoted its business model to accommodate consumers' shifted needs during these uncertain times. Aptly titled GoJava Grocery, the brand now offers next-day [home grocery delivery services](https://www.trendhunter.com/trends/canadian-grocery) with stringent safety and sanity measures put in place. Currently, the service is available to customers in the GTA, and orders received by 4 pm will be delivered the next day. Users can order fresh produce, fresh organic and non-organic meats and seafood, milk, eggs, frozen offerings, [prepared meals](https://www.trendhunter.com/trends/daily-harvest-2), deli and cheese, bread, baby and home products. Plus, GoJava Grocery's wallet-friendly pricing makes it accessible to a range of demographics — the delivery charge is $4.99 for deliveries over $100 and $9.99 for deliveries under $100. Image Credit: GoJava Grocery ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 40% | Activity: 40% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) ## Key Themes ### Why This Trend Is Growing - **Grocery Delivery Services:** As consumers' needs shifted amidst the COVID-19 pandemic, there is a growing market for grocery delivery services that can bring fresh produce and household essentials to customers' doors in a timely and safe manner. - **Office Supply Delivery Pivots:** The COVID-19 pandemic has forced businesses to pivot their supply chain models and expand into different service offerings, with office supply delivery services shifting to grocery delivery to accommodate changing customer needs. - **Affordable Home Meal Delivery:** With GoJava's wallet-friendly pricing, there is an opportunity for affordable home meal delivery services that prioritize safety and convenience for customers during pandemic times. ### Industries Being Reshaped - **Grocery Industry:** As grocery stores adapt to changing consumer needs, there are opportunities to partner with or create delivery services that can bring fresh produce and household essentials to customers' doors in a timely and safe manner. - **Office Supply Industry:** As the demand for office supplies decreases amidst widespread remote working, the industry has an opportunity to pivot to grocery delivery services and create new revenue streams. - **Meal Delivery Industry:** With the rise of home meal delivery services, there is an opportunity to prioritize safety and affordable options for customers during the COVID-19 pandemic and beyond. ## Related on Trend Hunter - [Grocery Delivery Service Expansions](https://www.trendhunter.com/trends/uber-eats-grocery-experience.md) - [Seamless Grocery Services](https://www.trendhunter.com/trends/jiva-technologies-1.md) - [On-Demand Grocery Deliveries](https://www.trendhunter.com/trends/on-demand-groceries.md) - [Grocer-Servicing Delivery Platforms](https://www.trendhunter.com/trends/delivery-platform.md) - [Nutritious Ready-To-Drink Coffee Lines](https://www.trendhunter.com/trends/javvy-coffee.md) - [Convenience Store Delivery Applications](https://www.trendhunter.com/trends/grubhub-goods.md) - [Extra-Speedy Grocery Deliveries](https://www.trendhunter.com/trends/pc-express-rapid-delivery.md) - [Speedy UK Grocery Deliveries](https://www.trendhunter.com/trends/gopuff-3.md) - [Everyday Needs Delivery Platforms](https://www.trendhunter.com/trends/instant-needs-delivery.md)