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# Head-Hiding Viral Videos
Going Ostrich Puts Planking to Shame

By Harris Jay Rosenberg Alterman | Published 2012-01-23 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/going-ostrich
References: [theawesomer](http://theawesomer.com/going-ostrich/146453/) & [youtube](http://www.youtube.com/user/nathanjbarnatt)

If you're still planking, it is time to get it together and start 'Going Ostrich.' This planking-inspired activity is ten times as difficult and 50 times more extreme.

Going Ostrich means sticking your head in anything that looks like it could use a head in it. For example, a guitar, the sand at the beach, [a toilet](https://www.trendhunter.com/trends/skibidi-toilet), a trash can and a lady's behind. This [urban sport](https://www.trendhunter.com/trends/expedition-impossible) requires excellent balance and the ability to completely embarrass yourself in public.

The original ostrich Nathan Barnatt somehow manages to do it while rhyming each location he sticks his head in with the next one. Nathan Barnatt is a trained professional in Going Ostrich so keep in mind that only experts should attempt to rhyme at the same time.

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 56% | Activity: 53% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### What Makes This Trend Stand Out

- **Extreme Head-hiding:** Opportunity for innovative products and experiences that challenge individuals to hide their heads in increasingly extreme and unconventional places.
- **Embarrassment Challenges:** Potential for creative platforms and competitions that encourage people to engage in activities that may embarrass themselves in public.
- **Rhyming Performances:** Possibility for entertainment and artist collaborations that incorporate rhyming performances with head-hiding activities.

### Sectors Adopting This

- **Sports and Recreation:** Innovation opportunities exist within the sports and recreation industry to develop products and experiences related to extreme head-hiding activities.
- **Social Media and Content Platforms:** Disruptive innovation potential in social media and content platforms to create dedicated spaces and challenges for people to share their embarrassing head-hiding videos.
- **Entertainment and Performances:** Opportunity for artists and performers to incorporate head-hiding and rhyming challenges into their acts, creating unique and engaging experiences.

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