# Light-Up Kidswear Go-Glow by PatPat Features Fabric-Illuminating Technology By Laura McQuarrie | Published 2023-04-19 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/goglow-by-patpat References: [fashionunited.uk](https://fashionunited.uk/news/fashion/patpat-launches-light-up-kids-clothing-line/2023041869043) & [goglow.patpat](https://goglow.patpat.com/) Go-Glow by [PatPat](https://www.trendhunter.com/trends/bamboo-sleepwear-collection) is a new collection of clothing for kids that blends specially developed [luminous materials](https://www.trendhunter.com/trends/glowinthedark1) with traditional yarn. This collection features proprietary fabric-illuminating technology called Glotech and once charged, the clothes glow for up to two hours. This collection of [kidswear](https://www.trendhunter.com/trends/uniqlo-kids) is not only durable enough for daily wear, but it's also special enough for occasions that call for dressing up. In the collection, there are t-shirts with glowing dinosaur skulls or unicorn silhouettes, light-up hair bows, glittering skirts and more. With the press of a button, the illuminating feature can be activated and set to share more than a dozen colors and light effects. While kids will appreciate the playful designs, parents will value the fact that the products are guaranteed safe, child-friendly, non-toxic and harmless by SGS. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 92% | Activity: 95% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Why This Trend Is Growing - **Smart Fabric Technology:** Developing luminous materials for fabric, creating light-up clothing garments with illuminating features for kids, adults, athletes, and everyday wear. - **Transformative Products for Kids:** Integrating smart and interactive features into traditional children's products and clothing, transforming the way kids experience everyday life. - **Personalized Lighting Systems:** Designing fabric lighting systems that are customizable, allowing users to adapt their apparel's lighting to their environment and personal preferences. ### Industries Being Reshaped - **Kidswear Industry:** Utilizing smart fabric technology to create innovative designs for the kidswear industry, giving parents more control over their children's clothing options. - **Sportswear Industry:** Developing light-up clothing apparel for athletes or fitness enthusiasts looking for comfortable sportswear products for their training sessions at night. - **Entertainment Industry:** Integrating luminous materials into stage costume designs for musicians or performers, creating immersive lighting experiences that enhance the audience's enjoyment. ## Related on Trend Hunter - [Glow-in-the-Dark Fashion Dolls](https://www.trendhunter.com/trends/im-a-wow.md) - [Fluorescent Gummy Candies](https://www.trendhunter.com/trends/sour-patch-kids-glow-ups.md) - [Lifestyle Kids Streetwear](https://www.trendhunter.com/trends/patta-aw25-kids.md) - [Glow-in-the-Dark Water Bottles](https://www.trendhunter.com/trends/glow-in-the-dark-water-bottle.md) - [Solar-Powered Glow-in-the-Dark Hats](https://www.trendhunter.com/trends/vollebak-solar-charged-hat.md) - [Glowing Gummy Candies](https://www.trendhunter.com/trends/strawberry-watermelon-glow-ups.md) - [Glowing Neon Hair Collaborations](https://www.trendhunter.com/trends/hally-hair-1.md) - [Affordable Bamboo Sleepwear Collections](https://www.trendhunter.com/trends/bamboo-sleepwear-collection.md) - [Glowing Water Bottles](https://www.trendhunter.com/trends/glowyld-collection.md)