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# Singer-Designed Body Care
Ariana Grande's 'God is a Woman' Fragrance Transforms Into a Body Set

By Kanesa D | Published 2022-08-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/god-is-a-woman-1
References: [hypebae](https://hypebae.com/2022/8/ariana-grande-god-is-a-woman-perfume-body-oil-hand-cream-scrub-collection-where-to-buy-info) & [ulta](https://www.ulta.com/)

![Singer-Designed Body Care](https://cdn.trendhunterstatic.com/thumbs/486/god-is-a-woman-1.jpeg)

Ariana Grande’s best-selling fragrance has now become a full-body care set dubbed the ‘God is a Woman’ [body care collection](https://www.trendhunter.com/trends/fragrance-forward-bodycare). The collection comprises the ‘Body Scrub Souffle,’ the ‘Luxurious Body Oil,’ a ‘Hand and Body Cream,’ and a ‘[Deluxe Travel Spray](https://www.trendhunter.com/trends/athena-club-hair-body-mists),’ all made with Grande’s delectable fragrance formula.

“Creating fragrances and developing products that I love and can share with my fans is such a rewarding creative process,” says Grande in a press release. “My favorite part of my personal routine includes exfoliating with the body scrub and finishing with our hydrating lotion or body oil. I am obsessed with this line and particularly with the scrub since it’s all about nourishing and caring for your skin. I am so excited for everyone to try this collection.”

The ‘God is a Woman’ body collection will be sold primarily at [Ulta](https://www.trendhunter.com/trends/orebella-2) stores and on the makeup store’s website. The ‘God is a Woman’ collection launches in Ulta stores on August 28.

Image Credit: Ariana Grande, God is a Woman

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 73% | Activity: 96% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### Key Themes Behind This Trend

- **Celebrity-endorsed Body Care:** Opportunity for disruptive innovation in creating and marketing body care products in collaboration with popular celebrity figures.
- **Fragrance-infused Body Care:** Potential for product innovation through combining different fragrances with traditional body care items such as body oil, lotion, and scrubs.
- **Full-body Care Sets:** Market niche exists for creating full-body care sets that comprise multiple items, providing consumers with a complete body care experience.

### Where This Applies

- **Beauty and Personal Care:** Company innovations in the beauty and personal care industry can take inspiration from the popularity of celebrity-endorsed body care products.
- **Retail:** The success of Ariana Grande's 'God is a Woman' fragrance turned body care set can inspire retailers to collaborate with popular brands and develop new product lines.
- **E-commerce:** As more consumers seek to purchase products online, e-commerce stores can explore the potential of creating and selling exclusive celebrity-endorsed body care collections.

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