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# Flea Market-Inspired Apparel
Nike and Cactus Plant Partner to Launch a Six-Piece 'Go Flea' Capsule

By Niko Pajkovic | Published 2022-10-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/go-flea-1
References: [modern-notoriety](https://www.modern-notoriety.com/cactus-plant-flea-market-nike-fall-2022-collection-release-date/?utm_source=feedly&utm_medium=rss&utm_campaign=cactus-plant-flea-market-nike-fall-2022-collection-release-date) & [nike](http://nike.com)

As a follow-up to its highly successful [McDonald's](https://www.trendhunter.com/trends/graniph) collaboration, Cynthia Lu's [Cactus Plant Flea Market](https://www.trendhunter.com/trends/cactus-plant-flea-market-1) has partnered with [Nike](https://www.trendhunter.com/trends/syna-collection) to launch its Fall 2022 apparel collection. For the new CPFM x Nike collection, CPFM has combined its playful designs with Nike's expansive archive to create products inspired by bootleg pieces found at flea markets.

A standout piece from the collection is a teal water-repellant jacket inspired by fisherman culture. There are a generous number of pockets on this bag, as well as a large red Swoosh keychain attached to the zipper pull. Other highlights include mint green and navy color-blocked polo, a quarter-zip fleece with heavy branding, and yellow and black checkered pants.

In order to capture the collection's campaign imagery, London-born artist, filmmaker, and photographer Dexter Navy traveled to his father's homeland of Egypt.

Image Credit: Nike

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 89% | Activity: 73% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What's Driving This Trend

- **Flea Market-inspired Apparel:** Designing apparel inspired by flea market bootleg style presents a disruptive innovation opportunity for fashion brands.
- **Collaboration with Creative Entrepreneurs:** Partnering with creative entrepreneurs from different industries can bring a fresh perspective to product design, which can lead to disruptive innovation opportunities.
- **Nostalgia Marketing:** Using nostalgia as a marketing technique can appeal to consumers' emotions and create a disruptive innovation opportunity by reviving old trends in a new way.

### Who This Affects Most

- **Fashion and Apparel:** The fashion and apparel industry has the potential to disrupt the market by creating unique designs inspired by flea market bootleg fashion.
- **Sportswear:** Sportswear brands can disrupt the market by collaborating with creative entrepreneurs from different industries to create unique and innovative designs.
- **Marketing and Advertising:** Marketing and advertising agencies can leverage nostalgia marketing to create disruptive innovation by reviving old trends in a new and exciting way.

## Related on Trend Hunter

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- [Animal-Themed Streetwear Styles](https://www.trendhunter.com/trends/cactus-plant-flea-market-1.md)
- [Collaborative Sportswear Collections](https://www.trendhunter.com/trends/nike-and-offwhite.md)
- [Wintery Cartoon Apparel Capsules](https://www.trendhunter.com/trends/market-x-peanuts.md)
- [Dynamic Collaborative Streetwear](https://www.trendhunter.com/trends/loverboy-nike-air-force-1-low.md)
- [Fast Food-Collaborative Streetwear](https://www.trendhunter.com/trends/clot-and-mcdonalds.md)
- [Colorful Fall Collaborative Streetwear](https://www.trendhunter.com/trends/le-fleur-and-lacoste.md)
- [Collaborative Fleece Collection](https://www.trendhunter.com/trends/uniqlo-and-needles.md)
- [Football Culture-Inspired Athletic Collaborations](https://www.trendhunter.com/trends/palace-and-nike.md)
