# Hybrid Coconut Milks Califia Farms' 'Go Coconuts' is a Blend of Coconut Milk and Water By Laura McQuarrie | Published 2017-04-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/go-coconuts References: [bevnet](https://www.bevnet.com/reviews/califiafarmsicedcoffee/go-coconuts--coconut-milk--coconut-water-blend) & [califiafarms](https://www.califiafarms.com/Go-Coconuts-Coconutmilk) At Natural Products Expo West, Califia Farms debuted a range of innovative non-dairy products, including 'Go Coconuts,' a blend of coconut milk and coconut water. The dairy-free, soy-free and vegan product combines the hydrating benefits of coconut water with the rich, creamy consistency of coconut milk to offer a new [plant-based milk](https://www.trendhunter.com/trends/whole-moon-coconut-milk) for enjoying with coffee, in smoothies and more. The product is packaged in a sizeable 48-ounce bottle and promises to provide 50% more calcium than milk with only 45 calories per serving. At the same time the demand for [non-dairy milk alternatives](https://www.trendhunter.com/trends/unsweetened-coconut) are on the rise, coconut water has become a million-dollar industry. This product provides the best qualities of both beverages to offer an all-new coconut hybrid with a unique consistency and flavor. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 15% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Non-dairy Alternatives:** The rise in demand for non-dairy milk alternatives presents opportunities for companies to innovate and create new plant-based products. - **Coconut Water:** The booming million-dollar coconut water industry opens up possibilities for companies to combine it with other beverages and create hybrid products. - **Plant-based Milk:** The growth of plant-based milk consumption creates a chance for companies to develop new blends that offer unique consistency and flavor profiles. ### Where This Applies - **Food and Beverage:** The food and beverage industry can capitalize on the trend of non-dairy alternatives and coconut water to create innovative products that cater to changing consumer preferences. - **Health and Wellness:** The health and wellness industry can tap into the demand for plant-based milk by developing healthy and nutritious coconut milk blends that offer additional benefits. - **Packaging:** The packaging industry can explore opportunities to design eye-catching and functional packaging solutions for hybrid coconut milk products, appealing to health-conscious consumers. ## Related on Trend Hunter - [Plant-Based Coffee-Ready Milks](https://www.trendhunter.com/trends/the-coconut-collab-mlk.md) - [Juicy Dairy-Free Drinks](https://www.trendhunter.com/trends/califia-farms-creamy-refreshers.md) - [Certified Free-From Alt Milks](https://www.trendhunter.com/trends/califia-simple-organic.md) - [Creamy Plant Milks](https://www.trendhunter.com/trends/coconut-cashew-milk.md) - [Coffee-Focused Coconut Milks](https://www.trendhunter.com/trends/rude-health-barista-coconut.md) - [Fruity Coconut Waters](https://www.trendhunter.com/trends/100-coconuts.md) - [Dairy-Free Coconut Milks](https://www.trendhunter.com/trends/organic-nondairy-coconut-beverage.md) - [Lactose-Free Hybrid Milks](https://www.trendhunter.com/trends/dairy-and-plantbased-milks.md) - [Barista-Approved Milk Substitutes](https://www.trendhunter.com/trends/vita-coco.md)