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# Savory Gluten-Free Baos
Wow Bao is Rolling Out a Gluten-Free Bao and Other Healthy Offerings

By Katherine Pendrill | Published 2019-06-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/glutenfree-bao
References: [qsrmagazine](https://www.qsrmagazine.com/news/wow-bao-adds-zoodles-and-lettuce-cups-menu) & [wowbao](http://www.wowbao.com/menu/)

To cater to the growing number of consumers going gluten-free or simply looking to reduce their gluten intake, Wow Bao has announced the debut of a gluten-free bao, alongside other better-for-you options such as lettuce cups and zoodles.

Bao is a type of [filled bun or bread-like dumpling](https://www.trendhunter.com/trends/sobo-foods) that is common in various Chinese cuisines. Now customers can enjoy a gluten-free version of Wow Boa's famous bun in the chain's Teriyaki Chicken variety. Alongside the new gluten-free bao, the chain is also rolling out zoodles and lettuce cups. These low-carb offerings can be paired with the customer's choice of toppings, including the Spicy Kung Pao Chicago, Orange Chicken, Hunan Spicy Steak, Thai Curry Chicken, All Vegetable, or the gluten-free Teriyaki Chicken.

Image Credit: *Wow Bao.*

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 4% | Activity: 6% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Gluten-free Food:** Wow Bao introduces a gluten-free bao and other healthy options to cater to the growing demand for gluten-free food.
- **Low-carb Alternatives:** Wow Bao's new offerings of zoodles and lettuce cups provide low-carb alternatives for customers seeking healthier options.
- **Customizable Fast Food:** Customers can choose their own toppings for the new gluten-free bao and other menu items, offering a customizable fast food experience.

### Sectors Adopting This

- **Food and Beverage:** The food and beverage industry can explore opportunities to provide more gluten-free and low-carb options to meet the demands of health-conscious consumers.
- **Restaurant:** Restaurants can tap into the trend of customizable fast food by offering menu items that allow customers to personalize their choices.
- **Gluten-free Products:** The gluten-free products industry can expand their offerings to include more diverse options like gluten-free baos to cater to the increasing number of gluten-free consumers.

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