# Spooky Glowing Coffee Carriers The Starbucks Glow-in-the-Dark Tumbler is Arriving for Halloween By Michael Hemsworth | Published 2020-08-30 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/glowinthedark-tumbler References: [yahoo](https://www.yahoo.com/lifestyle/starbucks-glow-dark-tumbler-spooky-194600974.html) & [starbucks](https://www.starbucks.com) The [Starbucks](https://www.trendhunter.com/trends/2025-halloween-drinkware) Glow-in-the-Dark Tumbler has been unveiled by the brand alongside its Fall 2020 menu as a product for consumers to pick up to help celebrate the impending arrival of autumn. The tumbler features a slightly eerie design that is black and white at first glance with images of a bird, skull and moon visible along with a pebble-like pattern across the remainder of the surface area. The cup will show off a spooky aesthetic when the lights go down with the white section of the design glowing eerily to make it a Halloween-approved option for [avid Frappuccino fans](https://www.trendhunter.com/trends/black-cat-frappuccino) to pick up. The Starbucks Glow-in-the-Dark Tumbler is a limited-edition offering that will be arriving in stores for purchase starting September 2020. Image Credit: Instagram (@sirensaviors) ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 58% | Activity: 69% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen) ## Key Themes ### What's Driving This Trend - **Glow-in-the-dark Products:** Opportunity to create new products that glow-in-the-dark to attract new customers and increase revenue. - **Eerie Design:** Opportunity for new products with an eerie design to keep up with Halloween trends and attract new customers. - **Limited-edition Offerings:** Opportunity to create limited-edition products to generate excitement and increase sales for special events or occasions. ### Who This Affects Most - **Beverage:** Beverage companies can create new products with unique designs and features to attract new customers and increase revenue. - **Retail:** Retailers can offer limited-edition products to generate excitement and increase sales for special events or occasions. - **Entertainment:** Entertainment companies can create glow-in-the-dark products with unique designs to enhance the customer experience and generate buzz through social media. ## Related on Trend Hunter - [Whimsical Halloween Drinkware](https://www.trendhunter.com/trends/2025-halloween-drinkware.md) - [Halloween QSR Drinkware](https://www.trendhunter.com/trends/halloween-qsr-drinkware.md) - [Charming Autumnal Cafe Products](https://www.trendhunter.com/trends/halloween-drinkware-collection.md) - [Fantastical Film-Inspired Coffee Carriers](https://www.trendhunter.com/trends/starbucks-x-wicked-tumblers.md) - [Iridescent Orange Cold Cups](https://www.trendhunter.com/trends/orange-bling-cup.md) - [Spooky QSR-Branded Merchandise Lines](https://www.trendhunter.com/trends/seasonal-merchandise.md) - [Halloween-Themed Drink Carriers](https://www.trendhunter.com/trends/target-x-stanley-halloween.md) - [Bitter Caramel Frappuccinos](https://www.trendhunter.com/trends/booooo-frappuccino.md) - [Magical Autumnal Cafe Drinks](https://www.trendhunter.com/trends/mera-meera-frappuccino.md)