# Glowing Toilet Paper No Need for Nightlights to Find the Glow-in-the-Dark Restroom Roll By Katie Cordrey | Published 2010-02-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/glowing-toilet-paper References: [impactlab](http://www.impactlab.com/2010/02/20/glow-in-the-dark-toilet-paper-2/) & [iwantoneofthose](http://www.iwantoneofthose.com/glow-in-the-dark-loo-roll/index.html) If you’re a night-stumbling bathroom-goer who’d rather not turn on the lights when you trip to the loo, take heart: Glow-in-the-Dark toilet paper is here! One thing that you need to know about [glow-in-the-dark toilet paper](https://www.trendhunter.com/trends/glowing-relief) is that it has to be ‘charged’ in order to work. Don’t panic. Charging is easy. Just expose the toilet paper to light for several hours before placing it in a [dark room](https://www.trendhunter.com/trends/night-light-projectors). There, through the magic of science, the glowing [toilet paper roll](https://www.trendhunter.com/trends/rollieco) will light your loo with luminescent loveliness. The cost is about $7.50/roll US. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 23% | Activity: 57% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### What's Driving This Trend - **Glow-in-the-dark Products:** Disruptive innovation opportunity: Develop more glow-in-the-dark products for various applications. - **Nighttime Bathroom Accessories:** Disruptive innovation opportunity: Design and create innovative accessories for nighttime bathroom use. - **Novelty Toilet Paper:** Disruptive innovation opportunity: Invent new and unique types of toilet paper to enhance the bathroom experience. ### Who This Affects Most - **Home Decor:** Disruptive innovation opportunity: Integrate glow-in-the-dark elements into home decor products for added visual appeal. - **Health and Wellness:** Disruptive innovation opportunity: Explore the potential benefits of glow-in-the-dark products for relaxation and stress reduction. - **Retail and E-commerce:** Disruptive innovation opportunity: Launch an online store specializing in unique bathroom accessories, including glow-in-the-dark toilet paper. ## Related on Trend Hunter - [Glow-in-the-Dark Water Bottles](https://www.trendhunter.com/trends/glow-in-the-dark-water-bottle.md) - [Endless Toilet Paper Rolls](https://www.trendhunter.com/trends/forevr-roll.md) - [Festively Painted Toilet Paper](https://www.trendhunter.com/trends/bim-bam-boo-jingle-rolls-toilet-paper.md) - [Glowing Handheld Gaming Devices](https://www.trendhunter.com/trends/pocket-glow.md) - [Glow-In-The-Dark Material Innovations](https://www.trendhunter.com/trends/glowinthedark1.md) - [Glowing Water Bottles](https://www.trendhunter.com/trends/glowyld-collection.md) - [Glow-in-the-Dark Temporary Tattoos](https://www.trendhunter.com/trends/the-glowing-garden-tattoo-sheet.md) - [Toilet Paper Gels](https://www.trendhunter.com/trends/wet-wipe-alternative.md) - [Chemical-Free Toilet Papers](https://www.trendhunter.com/trends/bampoo-premium-toilet-paper.md)