# Sunless Tanning Solutions Dr. Dennis Gross Skincare Debuts the Alpha Beta® Glow Pad® System By Kalin Ned | Published 2025-05-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/glow-pad References: [drdennisgross](https://drdennisgross.com/products/alpha-beta-glow-pad-self-tanner-for-body) & [drdennisgross](https://drdennisgross.com/products/alpha-beta-glow-pad-self-tanner-for-face)  [Dr. Dennis Gross Skincare](https://www.trendhunter.com/trends/lip-treatment-tints) is introducing a novel approach to sunless tanning with its [Alpha](https://www.trendhunter.com/trends/jetblue-mint-amenity-kit) Beta® Glow Pad® system. The two-product solution addresses growing consumer demand for gradual, customizable tanning options. This is evidenced by significant increases in online searches and social media engagement around self-tanning routines. Dr. Dennis Gross Skincare's innovative Alpha Beta® Glow Pad® format combines exfoliation and hydration with color development in pre-soaked towelettes. There are separate facial and body formulations to accommodate different skin needs. The facial pads incorporate the brand's signature [Alpha Beta® acids](https://www.trendhunter.com/trends/alpha-beta-universal-daily-peel) alongside encapsulated DHA to simultaneously improve texture and deliver a bronzed glow within 60 minutes, while the textured body version ensures even application across larger areas. Both variants are designed to develop transfer-free, streak-free color that fades evenly, with clinical validation supporting their performance claims. Image Credit: Dr. Dennis Gross Skincare ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 56% | Activity: 58% | Freshness: 41% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Customizable Tanning Solutions:** The rise in demand for tailored tanning experiences is driving innovation in sunless tanning products, focusing on customizable options for different skin needs. - **Multi-function Skincare Products:** An emerging trend emphasizes skincare products that combine multiple benefits, such as exfoliation, hydration, and tanning, into a single application for enhanced convenience. - **Social Media Beauty Influence:** Increasing social media engagement around self-tanning routines highlights a shift towards consumer-driven trends and preferences in the beauty industry. ### Sectors Adopting This - **Skincare Industry:** The skincare industry is evolving with innovative products that integrate advanced ingredients, like Alpha Beta® acids and encapsulated DHA, to address diverse consumer needs. - **Beauty Tech Industry:** Technological advancements are enabling the development of beauty products that offer clinic-level results at home, with a focus on effective and user-friendly applications. - **E-commerce Platforms:** Online platforms are pivotal in responding to the growing interest in sunless tanning, catalyzed by increased online searches and consumer engagement in digital spaces. ## Related on Trend Hunter - [Sunless Tanning Products](https://www.trendhunter.com/trends/glow-drops.md) - [Customizable Self-Tanning Serums](https://www.trendhunter.com/trends/gradual-selftanning-face-serum.md) - [Luxury Self-Tanning Gels](https://www.trendhunter.com/trends/solar-selftanning.md) - [Skincare-First Self-Tan Drops](https://www.trendhunter.com/trends/self-tan-drops.md) - [DHA-Infused Contour Sticks](https://www.trendhunter.com/trends/contour-stick.md) - [Targeted Tanning Serums](https://www.trendhunter.com/trends/technocolor.md) - [Grape Water Tanning Drops](https://www.trendhunter.com/trends/self-tan-sun-drops.md) - [Skincare-Focused Sunless Tanning Products](https://www.trendhunter.com/trends/brown-bee.md) - [Comprehensive Sunless Tanning Products](https://www.trendhunter.com/trends/sunless-tanning-products.md)