# Overnight Tanning Masks Bliss' Stay-Cay Glow Mask Gradually Bronzes Skin During Sleep By Laura McQuarrie | Published 2020-04-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/glow-mask References: [blissworld](https://www.blissworld.com/stay-cay-overnight-self-tanning-face-mask/) The Stay-Cay Glow Mask by [Bliss](https://www.trendhunter.com/trends/bliss-pro) is a [gradual bronzing overnight mask](https://www.trendhunter.com/trends/night-wrapping-mask) that boasts a coconut scent and a simple way for people to develop a sun-kissed look just by going to bed. The mask for all skin types helps to create a [streak-free, transfer-free glow](https://www.trendhunter.com/trends/tan-fans-sleep-sac) and all the while support skin with soothing ingredients like jojoba oil, plant-derived squalane and antioxidant-packed acai. The product is best applied to clean, dry skin and can even be used several nights in a row until a desired color is achieved. The cruelty-free Stay-Cay Glow Mask is free from ingredients like parabens, SLS, phthalates and shares an effortless way to achieve vibrant, bronzed and glowy skin at a time when people are being asked to stay indoors and travel is out of the question. Image Credit: Bliss ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 26% | Activity: 17% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Overnight Beauty Masks:** Innovative beauty companies can develop similar overnight masks for various beauty needs, leveraging the demand for convenient and effective skincare products. - **Gradual Bronzing Products:** The trend towards subtler and natural-looking tans can inspire other companies to create similar products that cater to this market. - **Clean, Natural Ingredients:** Creating beauty products with natural and eco-friendly ingredients allows for differentiation in an increasingly green-focused market. ### Sectors Adopting This - **Beauty and Personal Care:** The development of innovative beauty products such as the Stay-Cay Glow mask can open opportunities in the growing beauty and personal care industry. - **Eco-friendly Product Line:** Companies can take advantage of the trend towards environmentally friendly beauty products to develop an eco-friendly product line that caters to informed consumers. - **Travel Retail and Duty-free Shopping:** As travel restrictions continue to ease, companies can create product lines designed for travel retail that cater to a growing market of travelers seeking innovative skincare or beauty solutions. ## Related on Trend Hunter - [Overnight Brightening Treatments](https://www.trendhunter.com/trends/overnight-brightening-treatment.md) - [Instant Bronzing Body Creams](https://www.trendhunter.com/trends/instant-bronzing-body-cream.md) - [Ultra-Hydrating Bronzing Gels](https://www.trendhunter.com/trends/summertone-bronzing-gel.md) - [Bronzing Glow Kits](https://www.trendhunter.com/trends/bronzed-glow-kit.md) - [Customizable Self-Tanning Serums](https://www.trendhunter.com/trends/gradual-selftanning-face-serum.md) - [Colorless Self-Tanners](https://www.trendhunter.com/trends/clear-1-hour-express-self-tan.md) - [Gradual Face Tan Lotions](https://www.trendhunter.com/trends/face-tan-lotion.md) - [Glow-Boosting Overnight Masks](https://www.trendhunter.com/trends/yuja-brightening-sleeping-mask.md) - [Quick-Dry Self-Tanning Mousses](https://www.trendhunter.com/trends/gradual-selftanning-mousse.md)