# Upcycled Beet Serums Byroe’s Beet Glow Boosting Serum Provides Extra-Gentle Exfoliation By Laura McQuarrie | Published 2024-01-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/glow-boosting-serum References: [instagram](https://www.instagram.com/p/C197LYPgWHo/) & [byroe](https://byroe.com/collections/new-skincare-products/products/beet-glow-boosting-serum)  Exfoliation is useful for promoting smooth and radiant skin but not at the cost of compromising the skin's moisture barrier, and Byroe’s Beet Glow Boosting Serum is a new launch optimized to provide extra-[gentle exfoliation and moisture barrier support](https://www.trendhunter.com/trends/advanced-hydrating-serum). This supportive skincare serum features [upcycled beet](https://www.trendhunter.com/trends/red-quinoa-cleansing-sorbet) and 7% PHA to slough away dead skin cells, plus a soothing form of Vitamin B5 to calm redness and irritation. Beauty consumers are expanding their skincare routines with [vegetable-powered products](https://www.trendhunter.com/trends/tomato-tonic) that are rich in vitamins and minerals. Perceived as both effective and natural, products like Byroe’s Beet Glow Boosting Serum resonate with those who are seeking a wholesome approach to skincare that prioritizes the benefits of plant-based ingredients for a radiant and healthy complexion from the outside in. ## Trend Insights (Trend Hunter) - Score: 7.0/10 - Popularity: 93% | Activity: 97% | Freshness: 20% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Vegetable-powered Skincare:** The rise of vegetable-powered skincare products like Byroe's Beet Glow Boosting Serum is providing consumers with effective and natural options for their skincare routines. - **Gentle Exfoliation:** Byroe's Beet Glow Boosting Serum offers extra-gentle exfoliation, catering to consumers who prioritize smooth and radiant skin without compromising their moisture barrier. - **Wholesome Approach:** Consumers seeking a holistic and plant-based approach to skincare are embracing products like Byroe's Beet Glow Boosting Serum that prioritize the benefits of natural ingredients for a healthy complexion. ### Where This Applies - **Skincare:** The skincare industry can capitalize on the growing demand for vegetable-powered products by developing and marketing more products that incorporate plant-based ingredients. - **Beauty:** In the beauty industry, there is an opportunity to innovate and create more products that offer gentle exfoliation without compromising the skin's moisture barrier, catering to consumers' evolving skincare preferences. - **Sustainable Fashion:** The sustainable fashion industry can take inspiration from the upcycled beet extract used in Byroe's Beet Glow Boosting Serum and explore ways to incorporate organic and natural ingredients into their products. ## Related on Trend Hunter - [Upcycled Kale Moisturizers](https://www.trendhunter.com/trends/hydrating-gel-moisturizer.md) - [Brightening Banana Serums](https://www.trendhunter.com/trends/banana-bliss.md) - [Plumping Phyto-Mucin Serums](https://www.trendhunter.com/trends/phytomucin-glow-serum.md) - [Superfood-Inspired Serums](https://www.trendhunter.com/trends/moon-boost-serum.md) - [High-Performance Skincare Serums](https://www.trendhunter.com/trends/fitglow-beauty.md) - [Sensitivity-Minded Serums](https://www.trendhunter.com/trends/skin-rescue-serums.md) - [10 Ingredient Exfoliating Serums](https://www.trendhunter.com/trends/aha-exfoliating-serum.md) - [Fruit-Infused Retinol Serums](https://www.trendhunter.com/trends/blackberry-retinol-blemish-serum.md) - [Brightening Skin Serums](https://www.trendhunter.com/trends/thirst-brightening-vitamin-c-serum.md)