# Makeover Fashion Dolls Glo-Up Girls are Made to Glow Up by Changing Nail, Hair, Makeup & Styles By Laura McQuarrie | Published 2021-06-29 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/gloup-girls References: [toyworldmag](https://toyworldmag.co.uk/character-options-unveils-new-fashion-doll-line-glo-up-girls/) & [character-online](https://www.character-online.com/) Glo-Up Girls is a new line of fashion dolls from Character Options and the range was created based on the popular #GlowUp hashtag. The dolls comes in style-forward pajamas that can be swapped out for more street-ready fashion choices and there's a total of 25 surprises to give characters their total glow-up moment. The dolls come with [real face masks for kids](https://www.trendhunter.com/trends/girls-nite-out), so that they can enjoy a moment of self-care of their own during play. The new line of fashion dolls is being introduced with a [YouTube](https://www.trendhunter.com/trends/far-out-toys) series called The Glo Show and this seven-episode series follows six real-life teenage influencers living in the Glo House. This is a first-of-its-kind social media content house where the teens will be given Glo-Up challenges and get inspired by the dolls. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 64% | Activity: 47% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Key Themes Behind This Trend - **Customizable Fashion Dolls:** Develop a line of fashion dolls that can be completely customized like Glo-Up Girls. - **Kid-friendly Self-care Products:** Create self-care products aimed towards children and incorporate them into toys like the face masks in Glo-Up Girls dolls. - **Influencer Marketing for Kids' Toys:** Utilize influencers to market and promote children's toys, as seen in The Glo Show featuring Glo-Up Girls dolls. ### Where This Applies - **Toy Industry:** The toy industry can benefit from developing more customizable toys, like the Glo-Up Girls dolls. - **Beauty Industry:** The beauty industry can explore developing creative and kid-friendly self-care products like those incorporated in Glo-Up Girls dolls. - **Marketing Industry:** Marketers can leverage influencer marketing to promote children's toys as seen in The Glo Show featuring Glo-Up Girls dolls. ## Related on Trend Hunter - [Doll Line Talent Castings](https://www.trendhunter.com/trends/far-out-toys.md) - [Glow-in-the-Dark Fashion Dolls](https://www.trendhunter.com/trends/im-a-wow.md) - [Inclusive Beauty Games](https://www.trendhunter.com/trends/elf-beauty-glow-up.md) - [Sticker Fashion Dolls](https://www.trendhunter.com/trends/decora-girlz.md) - [Phygital Fashion Dolls](https://www.trendhunter.com/trends/dress-to-impress-mystery-models.md) - [Makeup-Focused Toy Dolls](https://www.trendhunter.com/trends/yummiland-doll.md) - [DIY-Inspired Doll Designs](https://www.trendhunter.com/trends/rainbow-highs.md) - [Fierce Fashion Dolls](https://www.trendhunter.com/trends/lol-surprise-omg-fierce.md) - [Beauty-Inspired Slime Toys](https://www.trendhunter.com/trends/gui-gui.md)