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# Shimmering Holiday Makeup Collections
Glossier's Holiday Collection is Filled with Old and New

By Ell Smith | Published 2020-12-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/glossiers-holiday
References: [hypebae](https://hypebae.com/2020/12/glossier-holiday-christmas-collection-balm-dotcom-lip-gloss-g-pal-sweatshirt-skincare-makeup-release) & [glossier](https://www.glossier.com/)

[Glossier's](https://www.trendhunter.com/trends/glossiers-holiday-flavors) Holiday collection has dropped just in time for the season, offering a collection of fan-favorite items alongside some new releases.

Perfect for the makeup fan in one's life, this collection offers something to suit every aesthetic, whether it be bold or minimal. Standouts include a release entitled 'Gold Rush' which offers a [shimmering line of goods](https://www.trendhunter.com/trends/holiday-2024-makeup) to help wearers get through the winter season. In addition, the brand has also dropped jewelry, offering a 14K gold necklace arriving in the shape of a G. In addition, the brand has assembled a “Balm Dotcom Roulette," which offers a randomized selection of three of Glossier's highly popular lip balms.

Meanwhile, the brand is also using this time to launch new sweaters.

Image Credit: Glossier

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 10% | Activity: 10% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Shimmering Holiday Makeup Collections:** Opportunity for innovative brands to create shimmering holiday makeup collections that provide a diverse range of products for different aesthetic preferences.
- **Fan-favorite Items and New Releases:** Opportunity for businesses to release holiday collections that include both popular items and new releases to create excitement among customers.
- **Randomized Selections:** Opportunity for brands to offer randomized product selections, like the "Balm Dotcom Roulette", to surprise and delight customers.

### Where This Applies

- **Cosmetics and Beauty:** Opportunity for cosmetics and beauty companies to capitalize on the holiday season by launching shimmering holiday makeup collections.
- **Jewelry:** Opportunity for jewelry companies to expand their product offerings by creating holiday-themed accessories, like Glossier's 14K gold necklace.
- **Fashion:** Opportunity for fashion brands to release holiday-themed sweaters and other clothing items to cater to the seasonal market demand.

## Related on Trend Hunter

- [Dazzling Holiday Makeup Collections](https://www.trendhunter.com/trends/holiday-makeup-collection.md)
- [Festive Makeup Collections](https://www.trendhunter.com/trends/annabelle-holiday-collection.md)
- [Returning Lip Balm Colorways](https://www.trendhunter.com/trends/glossiers-holiday-flavors.md)
- [Long-Lasting Holiday Cosmetics](https://www.trendhunter.com/trends/skkn-by-kim-holiday-collection.md)
- [Jewelry-Inspired Lip Gloss](https://www.trendhunter.com/trends/bauble-gloss-ring.md)
- [Holiday Movie Makeup Collections](https://www.trendhunter.com/trends/nyx-professional-makeup-home-alone-collection.md)
- [Festive Cosmetics Gift-Sets](https://www.trendhunter.com/trends/festive-cosmetics-giftsets-winky-luxs-new-holiday-gift-sets-have-great-valu.md)
- [Celebratory Cosmetic Collections](https://www.trendhunter.com/trends/pixi-25-years-of-glow-collection.md)
- [Affordable Holiday Makeup Kits](https://www.trendhunter.com/trends/limitededition-makeup-holiday-kits.md)
