# Cooling Creamy Lip Oils Glossier Lip Glaze is Said to Be "the Next-Generation Lip Oil" By Laura McQuarrie | Published 2025-05-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/glossier-lip-glaze References: [instagram](https://www.instagram.com/p/DJj3r9dRUYG/?img_index=1) & [glossier](https://www.glossier.com/en-ca/products/lip-glaze?variant=46378215538933)  Beauty consumers are obsessed with lip oils for their shiny finish, cushiony texture, and nourishing, barely-there feel that delivers enhanced comfort and long-lasting hydration—and Glossier Lip Glaze is touted as "the next-generation lip oil." This lightweight, [non-sticky creamy lip oil](https://www.trendhunter.com/trends/pout-lip-oil) delivers up to 12 hours of hydration for smoother-looking lips thanks to a melting oil base featuring [nine botanical oils, liquid shea butter](https://www.trendhunter.com/trends/dior-lip-glow) and a menthol-derived cooling agent for a refreshing, minty-fresh feel. Glossier's Lip Glaze officially launches soon in shades with names that convey its sensorial benefits like Icy, Frosty, Chilly, Creamy, and Melty. This next-gen lip oil appeals to uncompromising consumers desiring the high shine of a gloss and the soothing comfort of a balm. ## Trend Insights (Trend Hunter) - Score: 7.1/10 - Popularity: 86% | Activity: 85% | Freshness: 41% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Cooling Lip Products:** The inclusion of menthol-derived cooling agents in lip oils is introducing a refreshing twist to traditional lip care. - **Botanical Oil Formulations:** The use of nine botanical oils alongside liquid shea butter signals a shift towards more natural, nourishing ingredients in beauty products. - **Hybrid Beauty Products:** Products that combine the high shine of gloss with soothing balm comforts are bridging multiple beauty categories for versatile consumer experiences. ### Sectors Adopting This - **Cosmetics Industry:** The cosmetics industry is evolving with innovations in hybrid lip care products that deliver both visual appeal and functional benefits. - **Natural Skincare Industry:** Natural skincare is expanding as botanical oils and plant-based ingredients become central to new product formulations. - **Health and Wellness:** The health and wellness industry is exploring cross-functional beauty products that cater to holistic consumer preferences for comfort and nourishment. ## Related on Trend Hunter - [Cooling Lip Oils](https://www.trendhunter.com/trends/fat-oil-lip-drip-chillz.md) - [Nostalgic Lip Oil Glosses](https://www.trendhunter.com/trends/kissing-jelly-lip-oil-gloss.md) - [Ultra-Hydrating Lip Oils](https://www.trendhunter.com/trends/gloss-bomb-oil.md) - [Extra-Glossy Lip Oils](https://www.trendhunter.com/trends/glow-reviver-lip-oil.md) - [Skin-Caring Lip Oils](https://www.trendhunter.com/trends/dream-lip-oils.md) - [Multidimensional Lip Oils](https://www.trendhunter.com/trends/3d-hydra-lip-oil.md) - [High-Shine Lip Oils](https://www.trendhunter.com/trends/dream-lip-oil.md) - [High-Pigment Lip Oils](https://www.trendhunter.com/trends/mac-lipglass-cushion.md) - [Glossy Plumping Lip Oils](https://www.trendhunter.com/trends/plumping-lip-oil.md)