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# Nourishing Transparent Brow Gels
The Glossier Boy Brow Gel is Now Available in a Clear Formula

By Riley von Niessen | Published 2017-02-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/glossier-boy-brow
References: [hypebae](https://hypebae.com/2017/2/glossier-clear-boy-brow-222) & [glossier](https://www.glossier.com/products/boy-brow)

Those with naturally thick eyebrows are likely to appreciate the new Glossier Boy Brow gel, which has a see-through finish that isn't too rigid.

Unlike the brand's other [eyebrow gels](https://www.trendhunter.com/trends/volumizing-tinted-brow-gel), which are available in pigmented hues of black, brown and blonde, the cosmetic brand's latest edition doesn't have any color. Although it goes on white, once one brushes it through and lets it dry, it will be completely invisible. Key ingredients include beeswax, carnauba wax, oleic acid, lecithin and atelocollagen.

Combined, these ingredients help to [strengthen and condition the hairs](https://www.trendhunter.com/trends/aiza-date-setter), so that users are able to grow the brows they want while holding them perfectly in place. In addition, Glossier Boy Brow gel is made without alcohol, is paraben-free, hypoallergenic and is [cruelty-free](https://www.trendhunter.com/trends/sweed-brow-serum).

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 40% | Activity: 55% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Transparent Brow Gels:** Opportunity for cosmetic brands to cater to those who prefer natural-looking eyebrow gels without color.
- **Naturally Thick Eyebrows:** Potential for products and treatments that promote thick and healthy eyebrows.
- **Clean Beauty:** Growing demand for cosmetics made with natural, non-toxic ingredients.

### Industries Being Reshaped

- **Cosmetics:** Innovation in eyebrow gels and other brow-enhancing products.
- **Beauty and Personal Care:** Opportunity for products and treatments that promote natural-looking, healthy eyebrows.
- **Wellness:** Market for products that contribute to overall eyebrow health and maintenance.

## Related on Trend Hunter

- [Nourishing Brow Fixing Gels](https://www.trendhunter.com/trends/brow-fixing-gel.md)
- [High-Performance Eye Brow Gels](https://www.trendhunter.com/trends/brow-laminations.md)
- [Brow Wax-Gel Hybrids](https://www.trendhunter.com/trends/brow-freeze-gel.md)
- [Brow Styling Gels](https://www.trendhunter.com/trends/mac-cosmetics-pro-locked-brow-gel.md)
- [Water-Resistant Brow Gels](https://www.trendhunter.com/trends/brow-laminating-gel.md)
- [Volume-Boosting Brow Gels](https://www.trendhunter.com/trends/volumizing-tinted-brow-gel.md)
- [Strong-Hold Brow Hybrids](https://www.trendhunter.com/trends/brow-milk.md)
- [Volume-Building Brow Gels](https://www.trendhunter.com/trends/tinted-brow-gel.md)
- [Long-Lasting Eyebrow Mousses](https://www.trendhunter.com/trends/superfluff-brow-mousse.md)
