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# Pigmented Glitter Eye Shadows
The New Glitter Bomb Palette Has Eight Different Shades

By Riley von Niessen | Published 2017-03-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/glitter-bomb-palette
References: [hypebae](https://hypebae.com/2017/3/too-faced-glitter-bomb-palette) & [toofaced](http://www.toofaced.com)

Unconventional makeup lovers are sure to appreciate the new Glitter Bomb palette from Too Faced.

The convenient palette consists of eight highly pigmented shades, such as 'Fairy Dust,' 'Work It,' 'Confetti,' 'Hot Damn,' and 'Glitter Goals.' In addition to these varying hues of pink, purple, orange, and blue, Glitter Bomb comes with two different base shades, which ensure that consumers are able to get the most out of each shade.

When applied, the shades give one's eyelids an [intense shimmer](https://www.trendhunter.com/trends/gogo-cooling-shimmer-eyeshadow-stick), especially when the product is packed onto a primer. For those looking for just a touch of shine, the Glitter Bomb palette can be used more sparingly to create a [light shimmer on the lids](https://www.trendhunter.com/trends/glimmer-liquid-shadow) instead.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 32% | Activity: 55% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Unconventional Makeup:** Opportunity for creating and marketing innovative makeup products that cater to unconventional makeup lovers.
- **Highly Pigmented Shades:** Opportunity for developing and selling highly pigmented eyeshadows that provide intense shimmer and vibrant colors.
- **Customization and Versatility:** Opportunity for creating palettes with different base shades to cater to consumers' varied preferences and enable them to create unique looks.

### Industries Being Reshaped

- **Cosmetics:** Opportunity for cosmetics companies to capitalize on the rising demand for unconventional makeup products that offer intense shimmer and vibrant colors.
- **Beauty:** Opportunity for beauty brands to develop and market palettes with versatile and customizable shades to cater to consumers' desire for unique makeup looks.
- **Retail:** Opportunity for retailers to stock and promote innovative eyeshadow palettes that offer unconventional shades and intense shimmer for makeup enthusiasts.

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