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# Daydreaming Rocker Editorials
Glassbook Magazine's At This Moment in Time Shoot is Grunge-Inspired

By Jana Pijak | Published 2014-08-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/glassbook-magazine-fashion
References: [glass-book](http://www.glass-book.com/v2/at-this-moment-in-time/) & [danielfraser](http://www.danielfraser.co.uk/)

Photographer Daniel Fraser captures Glassbook Magazine's [grunge-inspired editorial](https://www.trendhunter.com/trends/the-october-collection), entitled 'At This Moment in Time.' Styling for this image series is courtesy of Samuel Gallagher who dresses model Jose from AMCK in a range of elegant and edgy suit looks.

Jose poses in a wardrobe of [loose-fitting and striped, metallic suits](https://www.trendhunter.com/trends/replica-suit) from labels that include Christopher Shannon, Vivienne Westwood and Alexander McQueen among others. This editorial's [rock-and-roll theme](https://www.trendhunter.com/trends/wildest-ones-yet) is brought to life through its effortlessly cool wardrobe picks that are an unexpected style choice for the long-haired model who resembles a skater from the 90s.

Moreover, Glassbook Magazine enlists the help of make-up artist Roseanna Velin who gives Jose a bleached brow look that complements his platinum blonde and braided tresses by hair stylist Jon De Francesco.

Image Credit: Daniel Fraser

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 76% | Activity: 55% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Grunge-inspired Fashion:** Opportunity for designers to create collections that combine elegance with edginess, incorporating loose-fitting and metallic suits paired with unexpected style choices.
- **90s Skater Style:** Potential for fashion brands to revive the skater look from the 90s, offering a nostalgic and effortlessly cool wardrobe for the modern consumer.
- **Alternative Beauty Trends:** Disruptive innovation opportunity for makeup artists and hairstylists to experiment with unique looks such as bleached brows and platinum blonde, braided tresses.

### Who This Affects Most

- **Fashion Design:** Fashion designers can tap into the grunge-inspired trend and 90s skater style, creating new collections that appeal to consumers looking for a blend of elegance and edginess.
- **Magazine Publishing:** Magazines can explore the growing interest in grunge-inspired fashion and alternative beauty trends, featuring editorials and articles that cater to this niche market.
- **Beauty Services:** Makeup artists and hairstylists can offer alternative beauty services that specialize in unique looks, catering to clients who want to embrace grunge-inspired styles and 90s nostalgia.

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- [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md)
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- [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md)
