# Chic Business-Like Beachwear This Glamour Italia Editorial Features Sleek Monochromatic Fashion By | Published 2013-07-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/glamour-italia-editorial References: [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2013/06/nero-destate-theres-alexandersson-by.html) & [glamour.it](http://www.glamour.it/news/2013/07/sex-seller-se-avete-adorato-mr-grey---) The latest Glamour Italia Editorial features a slew of sleek styles that are both office- and beach-ready. The stunningly effervescent model, Theres Alexandersson, showcases these styles with a no-nonsense air that radiates strong femininity. One of the most stunning ensembles featured in this photo shoot consists of an elegant black bandeau with sheer, black harem pants. The garments' black hues makes for a strong, independent attitude, whilethe flowing lines flatter Alexandersson's feminine shape. With these fashion styles, it's clear that beach fashion is becoming less floral and feminine, and more business-like, almost as if women are abandoning their typical fashion in favor of stronger, more typically masculine designs. These versatile styles are perfect for fashion lovers looking to add some styles that can translate from the workplace to the beach, while maintaining stlye and a fierce attitude. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 93% | Activity: 88% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Business-beach Fusion Fashion:** Fashion styles that bridge the gap between the office and the beach, incorporating typically masculine designs in beachwear. - **Monochromatic Office Wear:** Fashionable and sleek styles for the office that incorporate a monochromatic color palette. - **Effortlessly Chic Attire:** Styles that showcase strong femininity while maintaining a versatile and practical feel. ### Sectors Adopting This - **Fashion:** The fashion industry has the opportunity to create and market innovative garments that blend office and beach wear. - **Retail:** Retail companies can benefit from carrying and promoting versatile styles that fit into multiple settings. - **Travel and Tourism:** The travel and tourism industry can capitalize on the rising trend of chic beachwear by promoting beach destinations as places to show off fashionable and stylish attire. ## Related on Trend Hunter - [Sustainable Statement Swimwear](https://www.trendhunter.com/trends/animalia.md) - [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Italian Summer Swimwear](https://www.trendhunter.com/trends/soeur.md) - [Stylish Beach-Ready Swimwear](https://www.trendhunter.com/trends/new-swim-collection.md) - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md)