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# Technicolor Pigtails
‘Glam & Sporty' in Vogue Italia March 2010 is Ultra-Chic

By Venessa Fisher | Published 2010-03-13 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/glam-sporty
References: [fashiongonerogue](http://fashiongonerogue.com/2010/03/11/glam-and-sporty-natasha-poly-by-craig-mcdean/) & [vogue](http://www.vogue.com)

Model Natasha Poly is full of movement and grace for her latest work inside [Vogue](https://www.trendhunter.com/trends/nft-collection2) [Italia](https://www.trendhunter.com/trends/villa-cotton-hotel-italia-robe) March 2010. The shoot entitled ‘Glam & Sporty’ features the blonde beauty sporting an interesting hairstyle of technicolor braids, ponytails and flyaways.

Photographed by Craig McDean and styled by Tabitha Simmons, Poly works a combination of looks by Miu Miu, [Fendi](https://www.trendhunter.com/trends/pixelated) and Marc Jacobs in an outdoor gymnasium setting. Pull-ups in a dress have never looked so chic. Check out 'Glam & Sporty' above.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 57% | Activity: 25% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Technicolor Braids:** Disruptive innovation opportunity: The beauty industry can explore the trend of technicolor braids by creating new hair dye products and services.
- **Glam & Sporty:** Disruptive innovation opportunity: Fashion brands can capitalize on the 'Glam & Sporty' trend by designing stylish activewear that combines elegance and functionality.
- **Outdoor Gymnasium Shoots:** Disruptive innovation opportunity: Fitness and wellness companies can leverage outdoor gymnasium shoots to promote their products and services, showcasing the benefits of exercising in nature.

### Sectors Adopting This

- **Beauty Industry:** Disruptive innovation opportunity: The beauty industry can innovate by incorporating technicolor braids into their hair salons, offering unique and vibrant hairstyling options.
- **Fashion Industry:** Disruptive innovation opportunity: Fashion brands can collaborate with fitness brands to create fashionable activewear collections that cater to the 'Glam & Sporty' trend.
- **Fitness Industry:** Disruptive innovation opportunity: Fitness equipment manufacturers can design and market outdoor-friendly gymnasium equipment, tapping into the demand for outdoor workout spaces.

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