# Academic Philanthropy Resources Giving 2.0 Project U is a Project by Laura Arrillaga-Andreessen By Tiana Reid | Published 2013-06-21 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/giving-20-project-u References: [ssireview.org](http://www.ssireview.org/blog/entry/laura_arrillaga_andreessens_gift_to_philanthropy?utm_source=Enews&utm_medium=email&utm_content=1&utm_campaign=From_Blog) & [giving2](http://giving2.com/project-u/) Created by Laura Arrillaga-Andreessen, a lecturer at the [Stanford Graduate School of Business, Giving 2.0 Project U](https://www.trendhunter.com/trends/stanford-universitys-athletics-department) is an online platform and place to find academic resources on philanthropy as an an institution and a field of study. Recently, on June 19, 2013, Paul Best called the innovation a "treasure trove" in an article for the [Stanford Social Innovation Review](https://www.trendhunter.com/trends/ag-literacy) (SSIR). The project is based in part by Arrillaga-Andreessen's New York Times best-selling book, which is called Giving 2.0, and explores philanthropy as a daily and technologically driven idea. One of the main arguments is bringing it to be proactive and not reactive. **Contact Information** Giving 2.0 Project U [website](http://giving2.com/project-u/) Giving 2.0 Project U on [Facebook](https://www.facebook.com/giving2) Giving 2.0 Project U on [Twitter](https://twitter.com/LAAGiving2) ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 24% | Activity: 59% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### What Makes This Trend Stand Out - **Academic Philanthropy Education:** Giving 2.0 Project U provides a platform for academic resources on philanthropy, creating an opportunity for disruptive innovation in education and curriculum development. - **Technology-driven Philanthropy:** Giving 2.0 Project U explores philanthropy as a daily and technologically driven idea, creating an opportunity for disruptive innovation in philanthropic technology. - **Proactive Philanthropy:** Giving 2.0 Project U advocates for proactive and not reactive philanthropy, creating an opportunity for disruptive innovation in philanthropic strategy development. ### Sectors Adopting This - **Education:** The academic resources provided by Giving 2.0 Project U create an opportunity for disruptive innovation in education and curriculum development for philanthropy programs. - **Philanthropic Technology:** The technology-driven approach explored by Giving 2.0 Project U creates opportunities for disruptive innovation in philanthropic technology startups. - **Philanthropic Strategy Development:** The focus on proactive philanthropy advocated by Giving 2.0 Project U creates opportunities for disruptive innovation in philanthropic strategy development consulting and services. ## Related on Trend Hunter - [Charity Matching Tools](https://www.trendhunter.com/trends/givinggpt.md) - [Philanthropy-Inspired Collections](https://www.trendhunter.com/trends/im-library-people.md) - [Charitable Shopping Assistants](https://www.trendhunter.com/trends/give-freely.md) - [Educational Charity Campaigns](https://www.trendhunter.com/trends/learning-palooza.md) - [Employee-Led Giving Programs](https://www.trendhunter.com/trends/employee-driven-philanthropy.md) - [Charitable Esports Projects](https://www.trendhunter.com/trends/esports-for-good.md) - [Academic Resource Platforms](https://www.trendhunter.com/trends/polynoteshub.md) - [High-Profile Clean Water Initiatives](https://www.trendhunter.com/trends/one-drop-foundation.md) - [Connective Non-Profit Funding](https://www.trendhunter.com/trends/wingtap.md)