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# Couture Watch Collections
The Givenchy Shark Collection Offers the Hottest Timepieces for Fall

By Malika Renee Butss | Published 2015-10-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/givenchy-shark
References: [hypebeast](http://hypebeast.com/2015/10/givenchy-watches) & [givenchy](https://www.givenchy.com/en/explore)

Inspired by the brand's most iconic graphic, the Givenchy Shark collection is a lineup of timepieces designed after the Shark graphic.

After presenting a Spring/Summer collection in New York City for the first time, [luxury French label Givenchy](https://www.trendhunter.com/trends/louis-vuitton-tambour-collections) is back to business with the Givenchy Shark collection. This [line of watches](https://www.trendhunter.com/trends/herms-cut) feature the brand's take on the [diver's watch](https://www.trendhunter.com/trends/swatch-scubaqua) fitted with an octagonal case in the consumer's choice of black, gold or steel. The Givenchy Shark collection has been modeled by Victor Cruz and showcases a rotating bevel in addition to Swiss-made quartz movement.

Though luxury enthusiasts can expect this collection to drop in October 2015, an actual release date has yet to be revealed.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 52% | Activity: 30% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches)

## Key Themes

### Why This Trend Is Growing

- **Luxury Watch Collections:** The growing demand for luxury watch collections presents an opportunity for innovative designs and unique features.
- **Iconic Graphic Designs:** Brands can capitalize on iconic graphics by incorporating them into their product lines, creating a sense of brand identity and exclusivity.
- **Celebrity Endorsements:** Collaborating with celebrities to promote products can create a buzz and generate interest among consumers.

### Industries Being Reshaped

- **Luxury Goods:** The luxury goods industry can benefit from offering unique and high-end watch collections that appeal to discerning customers.
- **Fashion:** The fashion industry can explore integrating iconic graphics into their designs to create visually striking and recognizable products.
- **Marketing and Advertising:** The marketing and advertising industry can leverage celebrity endorsements to create brand awareness and increase product sales.

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