# Tie-Dye Lightweight Shirts Très Bien and Gitman Bros Work Together on a Capsule of Summer Tees By Amy Duong | Published 2019-08-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/gitman-bros References: [highsnobiety](https://www.highsnobiety.com/p/tres-bien-gitman-bros-tie-die-capsule/) & [tres-bien](https://tres-bien.com/tres-bien-gitman-bros) Très Bien works in collaboration with Gitman Bros on a [joint collection](https://www.trendhunter.com/trends/jah-jah-studio-x-comme-des-garons-shirt) of vibrant shirts that are designed for the [warmer seasons](https://www.trendhunter.com/trends/beams-and-needles). The classic tops are American-made and the capsule features three different designs in total. The capsule highlights a tie-dye design throughout and includes one long sleeve button-down shirt complete with a hood and two short sleeve button-down shirts. The short sleeve tops are designed [two colorways](https://www.trendhunter.com/trends/beams-plus-2) of either red and blue or pink and yellow. The silhouette resembles a bowling top spotlighting the collar to add some elements of camp to the structure. The long sleeve shirt is complete in black and tan hues to turn to a more earthy direction. Notably, each shirt is unique to its own due to the tie-dye process. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 52% | Activity: 18% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What's Driving This Trend - **Tie-dye Clothing:** Companies can benefit from incorporating tie-dye techniques into their clothing designs for a unique and eye-catching appeal. - **Collaborative Collections:** Businesses can gain new perspectives and expand their customer base by working with other brands to create joint collections. - **Camp Aesthetic:** There is an opportunity to tap into the nostalgia of camp culture by incorporating camp-inspired elements into clothing designs. ### Who This Affects Most - **Fashion:** Fashion companies can leverage tie-dye clothing and collaborative collections to create unique and on-trend pieces for their customers. - **Retail:** Retailers can incorporate tie-dye clothing into their inventory to attract customers who are looking for unique pieces for their wardrobes. - **Textile:** The textile industry can explore tie-dye techniques and camp-inspired designs to create new fabrics and patterns that can be used in various applications. ## Related on Trend Hunter - [Laidback Indigo-Dyed Fashions](https://www.trendhunter.com/trends/buck-mason-indigodipped-collection.md) - [Quick-Drying Summer T-Shirts](https://www.trendhunter.com/trends/classic-tee.md) - [Graphic Tee Rap Tributes](https://www.trendhunter.com/trends/de-la-soul-x-levis.md) - [Collaborative Technical Fashion Capsules](https://www.trendhunter.com/trends/garment-dyed-nylon.md) - [Vintage Band T-Shirt Capsule](https://www.trendhunter.com/trends/sonic-youth-band-tee.md) - [Collaborative Summer Streetwear](https://www.trendhunter.com/trends/beams-and-needles.md) - [Eclectic Preppy Summer Apparel](https://www.trendhunter.com/trends/beams-plus-2.md) - [Ribbon Graphic Fashion Capsule](https://www.trendhunter.com/trends/bott-verdy.md) - [Vintage Miami Beachwear Capsules](https://www.trendhunter.com/trends/spring-2024-menswear-collection.md)