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# Voluminous '60s Hair
The Gisele and Lauren LOVE Magazine Covers are to Die For

By Annie Ho | Published 2010-08-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/gisele-and-lauren-love-magazine-covers
References: [awake-smile.blogspot](http://awake-smile.blogspot.com/2010/08/love-issue-4-part-2-gisele-lauren.html) & [thelovemagazine](http://www.thelovemagazine.co.uk/)

When I first saw the Gisele and Lauren LOVE Magazine covers, I was struck with the sheer beauty of it. LOVE magazine is on a roll, featuring [Victoria's Secret](https://www.trendhunter.com/trends/victorias-secret-1) models, first Rosie Huntington-Whiteley followed by Alessandra Ambrosio, and now Gisele Bundchen. This time around, LOVE magazine also features Lauren Hutton, one of the [original supermodels](https://www.trendhunter.com/trends/up-next-campaign) (and she looks darn good at age 66).

Like the covers before, the Gisele and Lauren LOVE Magazine covers were shot by Mert Alas and Marcus Piggot. Rocking [60s-style hair](https://www.trendhunter.com/trends/give-gloss-campaign), the Gisele Bundchen cover is called 'The Bombshell' while Lauren Hutton's cover is 'The Heroine.'

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 83% | Activity: 95% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair)

## Key Themes

### Key Themes Behind This Trend

- **'60s-style Hair:** The trend for '60s-style hair could inspire new hair product lines for volumizing and texturizing.
- **Love Magazine Covers:** There could be opportunities for fashion magazines to take a new direction by featuring models of all ages.
- **Mert and Marcus Photography:** The iconic duo's photography style could influence new fashion editorials and advertising campaigns.

### Where This Applies

- **Beauty and Personal Care:** This trend could drive innovation in the beauty and personal care industry for hair styling products and tools.
- **Fashion and Beauty Publications:** Publishing companies could target a more diverse audience by featuring models of different ages and body types.
- **Fashion Photography and Advertising:** Photographers and advertisers could explore innovative ways to capture the essence of iconic styles of the past.

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