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# Luxury Japanese Chocolate Products
The Godiva Ginza Chocolat Daifuku Come in Three Varieties

By Michael Hemsworth | Published 2023-06-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/ginza-chocolat-daifuku
References: [soranews24](https://soranews24.com/2023/06/23/godiva-releases-first-ever-chocolate-daifuku-in-japan/) & [godiva.co.jp](https://www.godiva.co.jp/onlineshop/)

![Luxury Japanese Chocolate Products](https://cdn.trendhunterstatic.com/thumbs/508/ginza-chocolat-daifuku.jpeg)

The [Godiva](https://www.trendhunter.com/trends/mister-donut-x-godiva-donuts) Ginza Chocolat Daifuku have been created in collaboration between the [Belgian chocolatier](https://www.trendhunter.com/trends/godiva-heritage-collection), Zen-Noh and luxury fruit store Ginza Sembikiya as a new take on the traditional desserts. The specialty daifuku come in three varieties including the Tochiotome Strawberry sourced from the Tochigi Prefecture, the Koryoklu Kiwi sourced from the Kagawa Prefecture and the Kumquat from the Kagoshima Prefecture. The products are each crafted with [mochi sticky rice coating](https://www.trendhunter.com/trends/ichigo-daifuku-pie) on the exterior along with a smooth chocolate cream around the respective fruit.

The Godiva Ginza Chocolat Daifuku are being offered individually for 842 yen and are being offered at participating locations in Japan, but only in limited quantities. The daifuku are also being sold online.

Image Credit: [PR Times](https://prtimes.jp/main/html/rd/p/000000462.000015355.html)

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 67% | Activity: 68% | Freshness: 16%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Luxury Japanese Chocolate:** Opportunity for luxury chocolate brands to collaborate with local fruit stores to create unique and premium chocolate products.
- **Collaborative Desserts:** Growing trend of collaborations between different food establishments to create innovative dessert offerings that combine the best of both worlds.
- **Limited Edition Products:** Increasing demand for limited edition food products that create a sense of exclusivity and scarcity among consumers.

### Industries Being Reshaped

- **Luxury Chocolate:** Opportunity for luxury chocolate brands to explore partnerships and collaborations with local fruit suppliers to expand their product portfolio.
- **Food and Beverage:** Food businesses can explore collaboration opportunities in creating unique dessert offerings by combining different culinary expertise.
- **E-commerce:** Growing market for online sales of specialty food products, providing a channel for limited edition offerings to reach a wider audience.

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