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# Half-Eaten Gingerbread Man
ABC Cookie Cutters

By Bianca | Published 2007-12-10 | Special
Source: Trend Hunter, https://www.trendhunter.com/trends/gingerbread-man-abc-cookie
References: [perpetualkid](http://www.perpetualkid.com/index.asp?PageAction=VIEWPROD&ProdID=1402) & [perpetualkid](http://www.perpetualkid.com/index.asp?PageAction=VIEWPROD&ProdID=1402)

"Already been chewed" (ABC) cookies probably aren't exactly what Santa was hoping to find, but in the off chance you run into him, let him know you were doing him a favor by removing a few waist-expanding calories.

Actually, these [fun cookies](https://www.trendhunter.com/trends/chip-city-cookies-holiday-range) were made by using ABC [cookie cutters](https://www.trendhunter.com/trends/seasonal-cutout-cookies) ($11.99) from Perpetual Kid. They come in three designs: one missing a head, one a leg and another without an arm.

No one will want to touch these if they think they've been nibbled on.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 49% | Activity: 71% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special)

## Key Themes

### What Makes This Trend Stand Out

- **Already Been Chewed Cookies:** Opportunity for novelty food items that are humorous and playful.
- **Unique Cookie Cutters:** Opportunity to expand into niche markets with specialized cookie cutter designs.
- **Anti-waste Movement:** Opportunity to promote sustainability and reduce food waste through creative product designs.

### Sectors Adopting This

- **Bakeware:** Innovative designs for baking tools can create marketing opportunities and cater to niche markets.
- **Food Service Industry:** Novelty food items can attract customers and create brand experiences.
- **Sustainability Sector:** Creating products that promote sustainability and reduce waste can align with the values and preferences of environmentally-conscious consumers.

## Related on Trend Hunter

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- [Cookie Gifting Campaigns](https://www.trendhunter.com/trends/destroymediocrity.md)
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