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# Gingerbread Cookie Coffees
7-Eleven's New Gingerbread Latte Features Notes Allspice and Molasses

By Katherine Pendrill | Published 2019-12-24 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/gingerbread-latte
References: [chewboom](https://www.chewboom.com/2019/12/24/7-eleven-introduces-new-gingerbread-latte/)

Just in time for the holiday season, [7-Eleven](https://www.trendhunter.com/trends/7eleven-seasonal-menu-items) has debuted a new Gingerbread [Latte](https://www.trendhunter.com/trends/eggnog-latte-1) that tastes like Christmas cookies in a cup.

7-Eleven's new Gingerbread Latte is a seasonal treat available from the convenience store's hot beverage bar. The new drink combines a sweet and creamy coffee latte with notes of ginger, honey, allspice, and molasses. To encourage customers to try the new drink, 7Rewards members can enjoy any size hot beverage, including the new Gingerbread Latte, for just $1 at participating 7-Eleven locations nationwide.

And if gingerbread isn't your holiday flavor of choice, 7-Eleven is also serving up a new Peppermint Mocha. This drink combines a chocolatey café mocha with sweet peppermint sprinkles and a drizzle of chocolate sauce. There are also peppermint mocha creamers available.

Image Credit: *7-Eleven.*

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 14% | Activity: 10% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Seasonal Coffee Flavors:** Companies can create new seasonal coffee flavors to capitalize on the holiday season and appeal to customers looking for a festive treat.
- **Personalized Loyalty Programs:** Businesses can offer personalized discounts and rewards to loyal customers through loyalty programs such as 7Rewards to increase customer retention and incentivize repeat business.
- **Convenience Store Coffee Market:** As more convenience stores expand their coffee offerings and compete with traditional coffee shops, there is an opportunity to innovate and differentiate with unique flavors and high-quality ingredients.

### Where This Applies

- **Food and Beverage:** Companies in the food and beverage industry can innovate by creating new and unique seasonal flavors to capitalize on holidays and special occasions.
- **Retail:** Retail companies can utilize personalized loyalty programs to increase customer retention and incentivize repeat business.
- **Convenience Store:** As the convenience store coffee market becomes more competitive, companies can differentiate by offering high-quality ingredients and unique flavors to appeal to a wider customer base.

## Related on Trend Hunter

- [Spiced Gingerbread Cookie Lattes](https://www.trendhunter.com/trends/gingerbread-cookie-latte.md)
- [Seasonal Convenience Store Coffees](https://www.trendhunter.com/trends/7eleven-seasonal-menu-items.md)
- [Blended Gingerbread Cookie Coffees](https://www.trendhunter.com/trends/frosted-gingerbread.md)
- [Minty Mocha Cappuccinos](https://www.trendhunter.com/trends/peppermint-mocha-cappuccino.md)
- [Convenience Store Holiday Beverages](https://www.trendhunter.com/trends/winter-wonderland-cocoa.md)
- [Chilled Gingerbread Lattes](https://www.trendhunter.com/trends/cold-brew-gingerbread-oat-latte.md)
- [Convenience Store Hot Beverages](https://www.trendhunter.com/trends/churroccino.md)
- [Holiday-Themed Coffee Drinks](https://www.trendhunter.com/trends/gingerbread-latte-and-peppermint-mocha.md)
- [Customizable Pumpkin Spice Coffees](https://www.trendhunter.com/trends/7eleven-2.md)
