# Sparkling Ginger Drinks Sunomi Makes Effervescent Switchel Beverages with Apple Cider Vinegar By Laura McQuarrie | Published 2019-08-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ginger-drinks References: [bevnet](https://www.bevnet.com/reviews/sunmi) & [drinksunomi](https://drinksunomi.com/) Switchel is typically prepared by mixing water with vinegar and seasoning it with ginger and Sunomi makes a trio of sparkling ginger beverages with wellness-focused flavors. The brand's Turmeric, Orange and Lemon drinks are all made with a base of apple cider vinegar, ginger and a touch of honey for sweetness. According to Sunomi, people have been drinking switchel for centuries as a source of electrolytes and gut-friendly prebiotics, as well as enjoying it as a cocktail mixer and mocktail. The sweet and tart drinks by Sunomi update the ancient recipe for the modern drinker who is looking to refuel after a workout, when they're feeling dehydrated, thirsty or in need of energy. While switchel can be enjoyed with alcohol, the base product itself is free from alcohol and caffeine. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 20% | Activity: 14% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Wellness-focused Flavors:** Opportunity to develop new beverages with health-conscious flavors that cater to the modern drinker's desire for wellness. - **Refueling and Hydration:** Opportunity to create beverages that provide a natural source of electrolytes and hydration for post-workout or when feeling dehydrated. - **Ancient Recipes Reinvented:** Opportunity to update traditional recipes and offer them in a modern, convenient format for the contemporary consumer. ### Sectors Adopting This - **Beverage Industry:** Opportunity for beverage companies to tap into the demand for wellness-focused beverages and create innovative products with unique flavors and formulations. - **Fitness and Sports Industry:** Opportunity for fitness and sports companies to partner with beverage brands to offer post-workout hydration and refueling solutions. - **Food and Beverage Packaging Industry:** Opportunity for packaging companies to develop innovative packaging solutions that preserve the freshness and quality of beverages while being convenient for on-the-go consumption. ## Related on Trend Hunter - [Bubbly Canned Superdrinks](https://www.trendhunter.com/trends/shrubbly.md) - [Timeless Sports Drinks](https://www.trendhunter.com/trends/ancient-drinks.md) - [Apple Cider Vinegar Beverages](https://www.trendhunter.com/trends/apple-cider-vinegar-drink1.md) - [Sparkling Ginger Drinks](https://www.trendhunter.com/trends/sparkling-ginger-drink.md) - [Prebiotic Ginger Beverages](https://www.trendhunter.com/trends/sparkling-prebiotic-beverages.md) - [ACV-Based Sparkling Tonics](https://www.trendhunter.com/trends/haymaker.md) - [Functional Ginger Beverages](https://www.trendhunter.com/trends/gngr-labs-canned.md) - [Nutritious Sparkling Tonic](https://www.trendhunter.com/trends/digestion-lemon-sparkling-tonic.md) - [Refreshing Citrus Vinegar Drinks](https://www.trendhunter.com/trends/apeal-world-activate-acv-lemon-mint.md)