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# Gin-Infused Gummy Bears
The Gin Fizz Bears from Aviation Gin are a Boozy New Snack

By Katherine Pendrill | Published 2019-10-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/gin-fizz-bears
References: [delish](https://www.delish.com/food-news/a29353924/aviation-gin-gummies-ryan-reynolds-sugarfina/) & [sugarfina](https://www.sugarfina.com/aviation-gin-3pc-alcoholic-bento-box)

If gin and tonic is your go-to cocktail order, you'll definitely want to pick up some of the new Gin Fizz Bears from Aviation Gin.

If the name Aviation Gin sounds familiar, you probably know about it thanks to its movie star owner, Ryan Reynolds. To make Aviation Gin even more appealing, the brand teamed up with candy company [Sugarfina](https://www.trendhunter.com/trends/sugarfina-x-chopin) to create the boozy new Gin Fizz Bears. Infused with Aviation Gin and dusted with a superfine coating of sweet and tart crystals, these [adult gummy bears](https://www.trendhunter.com/trends/vandal-gummy-bears) are the ultimate party snack.

If the new Gin Fizz Bears sound right up your alley, you'll be happy to hear that the brand also created two other gin-infused candies. There's the decidedly tart Airplane Gimlet Gummies and also the [chocolate-covered Gin & Tonic Cordials](https://www.trendhunter.com/trends/liquorinfused-chocolate).

Image Credit: *Sugarfina.*

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 52% | Activity: 56% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Gin-infused Snacks:** Opportunity for creating innovative and unique products that combine the flavors of gin with different snack formats.
- **Celebrity-owned Brands:** Potential for collaboration between celebrities and other industries to create new and exciting products.
- **Adult Gummy Candy:** Growing market for adult-oriented gummy candies that cater to a more sophisticated taste.

### Sectors Adopting This

- **Alcohol and Beverage:** Opportunity for alcohol brands to expand their product offerings and reach a wider consumer base through collaborations with candy companies.
- **Food and Confectionery:** Potential for confectionery companies to tap into the adult market segment by creating unique and innovative adult-oriented candy products.
- **Entertainment and Celebrity:** Possibility of collaborations between celebrities and other industries to create branded products that resonate with fans and create new revenue streams.

## Related on Trend Hunter

- [Martini-Inspired Candies](https://www.trendhunter.com/trends/sugarfina-x-chopin.md)
- [Playful Gummy Bear Kits](https://www.trendhunter.com/trends/gummy-bear-kit.md)
- [Edible Cocktail Bites](https://www.trendhunter.com/trends/gin-infused-jelly-cubes.md)
- [Antihero-Inspired Gin Bottles](https://www.trendhunter.com/trends/aviation-american-gin.md)
- [Mixology-Inspired Canned Gin Cocktails](https://www.trendhunter.com/trends/edinburgh-gin-cocktails.md)
- [Fruit-Infused Gins](https://www.trendhunter.com/trends/grapefruit-rosemary.md)
- [Melting Tea-Infused Gummy Bears](https://www.trendhunter.com/trends/twg-singapore.md)
- [Elevated Negroni Cocktails](https://www.trendhunter.com/trends/elevated-negroni-cocktails.md)
- [Crafty Canned Cocktails](https://www.trendhunter.com/trends/crafty-canned-cocktail.md)
