# Gilded Coconut Water Labels This Coconut Water Features Gilded Lace on Black & White Bottles By Ady Floyd | Published 2015-07-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/gilded-labels References: [packagingoftheworld](http://www.packagingoftheworld.com/2015/07/kai-coconut-water-presentation-pack.html) & [marxdesign.co.nz](http://www.marxdesign.co.nz/kai-coconut-water/) Marx Design agency has designed these gilded labels to promote the elegance of [KAI](https://www.trendhunter.com/trends/hawaiian-flowers) Coconut Water. This particular brand makes fresh coconut water from the Sri Lankan Golden Thambili. Based on this location, the gilded labels create a suitable dress for each bottle of coconut water. There are two separate bottles that are colored pure black or pure white. The design agency used Sri Lanka's history of Art Deco and lace making to design gold embroidery-mimicking labels. The beautiful bottles are then placed in bespoke packaging that carefully layers six bottles on the bottom row and six bottles on top. Each bottle is placed in its own insert and the box is clasped shut with an elegant button and string combination. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 22% | Activity: 11% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Gilded Labels:** Disruptive innovation opportunity: Exploring the use of gilded labels in various industries to add an element of elegance and luxury to products. - **Art Deco-inspired Design:** Disruptive innovation opportunity: Applying Art Deco-inspired design elements to packaging and labels, creating a visually striking and unique aesthetic. - **Bespoke Packaging:** Disruptive innovation opportunity: Developing customized packaging solutions that enhance the overall presentation and experience of a product. ### Where This Applies - **Beverage Industry:** Disruptive innovation opportunity: Introducing gilded labels and bespoke packaging in the beverage industry, elevating the perception of premium products. - **Luxury Goods Industry:** Disruptive innovation opportunity: Incorporating gilded labels and Art Deco-inspired design in the luxury goods industry, offering consumers a distinct and opulent experience. - **Cosmetics Industry:** Disruptive innovation opportunity: Implementing gilded labels and bespoke packaging in the cosmetics industry, creating a sense of luxury and sophistication in beauty products. ## Related on Trend Hunter - [Chocolate Coconut Waters](https://www.trendhunter.com/trends/coconut-water-with-chocolate.md) - [Sparkling Coconut Waters](https://www.trendhunter.com/trends/strange-water.md) - [Brand Packaging Updates](https://www.trendhunter.com/trends/coconut-water-brand-coco5.md) - [Fruity Coconut Waters](https://www.trendhunter.com/trends/100-coconuts.md) - [Rum-Based Cream Liqueur Packaging](https://www.trendhunter.com/trends/rumbased-cream-liqueur.md) - [Natural Plant Beverages](https://www.trendhunter.com/trends/natural-plant-beverages.md) - [Textural Coconut-Infused Drinks](https://www.trendhunter.com/trends/hello-day-magico-drinks.md) - [Elegant Rum Packaging Designs](https://www.trendhunter.com/trends/zacapa-rum.md) - [Pink-Hued Coconut Water](https://www.trendhunter.com/trends/raw-organic-coconut-water.md)